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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and producing marketing materials, coordinating website changes, and implementing strategic communications plans. Strong background in healthcare marketing and communications, with practical design experience in relevant software tools.
Highest-signal resume keywords
Bachelor's Degree In Marketing3+ Years Of Experience In Marketing CommunicationsHealthcare ExperiencePractical Design Experience With QuarkPractical Design Experience With Photoshop
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing Material DevelopmentWebsite CoordinationStrategic Communications ImplementationProject ManagementBrochure DesignCollateral ProductionClient Outreach Material CreationEvent PlanningAnnual Marketing Program DevelopmentHealthcare Initiative Promotion
Soft Skills
CommunicationCollaborationLeadershipOrganizational SkillsInterpersonal Skills
Industry Keywords
Healthcare MarketingBrand ManagementPublic RelationsAdvertising Agency ExperienceCompetitive Positioning
About the role
Key responsibilities & impact- Develop and produce marketing materials
- Coordinate website changes
- Support implementation of the strategic public relations and communication plan
- Implement strategic communications plans and marketing initiatives supporting business development, brand management and competitive positioning
- Interface with Corporate Marketing & Communications Department to ensure branding and image consistency
- Lead large marketing and communication projects and initiatives
- Liaise with subsidiaries and perform day-to-day activities
- Develop annual marketing programs
- Write, design and produce brochures and other collateral
- Develop, coordinate and promote new healthcare initiatives
- Write and edit letters and other communication materials
- Develop and coordinate company website changes
- Develop promotional opportunities for health plans and specialty companies through health fairs and other events
- Support sales initiatives and create potential client outreach materials
- Plan for trade shows and conferences
- Comply with all policies and standards
- Perform other duties as assigned
Requirements
What you’ll need- Bachelor’s degree in Marketing, Communications or related field
- 3+ years of experience in an advertising agency, marketing communications or healthcare department
- Healthcare experience preferred
- Practical design experience with Quark, Photoshop, etc. preferred
Benefits
Comp & perks- Health insurance
- 401K plan
- Stock purchase plans
- Tuition reimbursement
- Paid time off plus holidays
- Flexible approach to work with remote, hybrid, field or office work schedules
- Additional forms of incentives may be included in total compensation
- Equal opportunity employer committed to diversity