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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates proficiency in digital marketing strategies, including content management, user journey optimization, and campaign performance tracking. Capable of collaborating effectively with cross-functional teams and managing digital tools to enhance user engagement.
Highest-signal resume keywords
Digital MarketingContent Management SystemsEmail MarketingWeb AnalyticsUser Journey Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingContent ManagementDatabase ManagementSEOEmail MarketingKPI TrackingCampaign ReportingUser SupportWeb AnalyticsContent Creation
Soft Skills
CuriosityProactivityCommunicationOrganizationCollaboration
Tools & Technologies
WordPressEmail Marketing PlatformsExcelPowerPointFigmaMiroDesktop Publishing Software
Industry Keywords
B2CB2BUser JourneysAcquisition StrategiesRetention Strategies
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Contribute to the development and enhancement of digital services (websites, apps, extranet, CRM)
- Help improve B2C and B2B user journeys
- Manage platform content and operations, including content updates, CMS administration, and database management
- Contribute to the implementation of acquisition and retention strategies
- Support the rollout of campaigns, including email marketing, SEO/SEA, partnerships, and contests
- Help create marketing materials, including landing pages, promotional kits, and digital content
- Track KPIs for initiatives undertaken
- Contribute to campaign and digital tool performance reporting
- Manage user requests and provide first-level support
- Collaborate with internal teams and agencies
- Work on a variety of projects with cross-functional teams and external service providers
Requirements
What you’ll need- Currently pursuing a four- or five-year degree in digital marketing, communications, or a related field
- Ideally, some initial professional experience through an internship or work-study placement
- Curious, proactive, and able to make constructive suggestions
- Comfortable communicating both verbally and in writing
- Organized, with strong summarization and synthesis skills
- Comfortable working in a collaborative environment
- Proficient in or familiar with office productivity tools, including Excel and PowerPoint
- Proficient in or familiar with digital tools, including WordPress and email marketing platforms
- Familiarity with creative tools such as Figma, Miro, or desktop publishing software is a plus
- Knowledge of web analytics fundamentals is a plus
- Resume and cover letter required
Benefits
Comp & perks- Up to 8 remote-working days per month
- 18 additional paid time-off days per year (RTT)
- Varied assignments offering increasing responsibility
- A dynamic and committed work environment
- Extensive collaboration with digital experts
- A tailored onboarding program
- Flexible working environment
- Equal opportunities for all, with consideration for employees with disabilities