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Senior Marketing Technology Administrator
CLA (CliftonLarsonAllen). Serve as a subject matter expert for Microsoft Dynamics 365 Sales, Customer Insights – Journeys, Dataverse, and related marketing technologies .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Microsoft Dynamics 365 Sales, Customer Insights, and Dataverse, with a strong focus on application lifecycle management, integration, and data quality. Proficient in automation, process improvement, and providing advanced user support to enhance system adoption.
Highest-signal resume keywords
Microsoft Dynamics 365 Sales ExpertiseDataverse Configuration and SupportPower Automate ProficiencyAgile or Scrum Methodologies ExperienceAPI Integration Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Fit-Gap AnalysisJavaScript TroubleshootingFetchXMLPower FxJSONBasic SQLApplication Release DocumentationData Quality ManagementAutomation ImplementationIntegration Monitoring
Soft Skills
Analytical SkillsTroubleshooting SkillsWritten CommunicationVerbal Communication
Tools & Technologies
ServiceNowAzure DevOpsGitHubXrmToolBoxPower Platform Administration ToolsLinkedIn Sales Navigator
Industry Keywords
Customer Relationship ManagementData Privacy RequirementsRole-Based SecurityApplication Lifecycle ManagementMiddleware
Tech Stack
Tools & technologiesAzureJavaScriptServiceNowSQL
About the role
Key responsibilities & impact- Serve as a subject matter expert for Microsoft Dynamics 365 Sales, Customer Insights – Journeys, Dataverse, and related marketing technologies
- Manage incidents, service requests, defects, and enhancement tickets from intake through resolution
- Perform fit-gap analysis and recommend out-of-the-box, low-code, integration, or pro-code approaches
- Configure and support Dataverse and model-driven applications
- Maintain role-based security configurations, auditing, and data privacy requirements
- Support application lifecycle management across development, test, UAT, and production environments
- Develop test scenarios and participate in system, integration, regression, user acceptance, production validation, and post-deployment support
- Monitor platform health, automation and integration failures, API usage, storage capacity, performance, and Microsoft service updates
- Assess Microsoft release-wave changes and support impact analysis, testing, communication, and adoption planning
- Support integrations with enterprise applications using Dataverse APIs, connectors, Azure services, and middleware
- Maintain data quality through validation, migration support, duplicate management, cleansing, retention, auditing, and integration monitoring
- Identify automation and process-improvement opportunities and implement approved enhancements
- Partner with security, privacy, compliance, architecture, development, and business teams
- Maintain functional specifications, technical documentation, test evidence, and deployment plans
- Provide advanced user support, deliver training, share knowledge, and promote system adoption
- Evaluate Copilot and AI capabilities for secure and responsible business use
Requirements
What you’ll need- 4 years of relevant experience required
- Experience with Dynamics CRM or Marketing systems is preferred
- Bachelor's degree or a combination of relevant experience and training may be considered in lieu of a degree
- Advanced experience supporting Microsoft Dynamics 365 Sales, Customer Insights – Journeys, Microsoft Dataverse, and model-driven applications
- Hands-on knowledge of Dataverse tables, relationships, forms, views, dashboards, business rules, business process flows, duplicate detection, auditing, and role-based security
- Strong working knowledge of Power Automate
- Working knowledge of Power Apps, Power BI, Microsoft 365 integrations, Copilot Studio, and responsible use of Copilot capabilities
- Experience with application release documentation and deployment strategies
- Understanding of Dataverse integration patterns, REST APIs, webhooks, custom connectors, Azure Functions, Logic Apps, middleware, and service accounts
- Ability to read and troubleshoot JavaScript, FetchXML, Power Fx, JSON, and basic SQL
- Knowledge of platform limits, licensing considerations, capacity management, environment strategy, data-loss-prevention policies, auditing, backup, and disaster-recovery concepts
- Experience with Azure DevOps or GitHub for release tracking
- Experience with ticket management tools such as ServiceNow
- Experience creating functional specifications, solution documentation, process maps, acceptance criteria, test plans, traceability records, and deployment plans
- Strong analytical, troubleshooting, written, and verbal communication skills
- Experience working within Agile or Scrum delivery methods
- Experience with XrmToolBox, Power Platform administration tools, Customer Insights, LinkedIn Sales Navigator, and similar CRM troubleshooting or productivity tools
Benefits
Comp & perks- Health insurance
- Dental insurance
- Vision insurance
- 401(k)
- Wellness benefits supporting physical, financial, social, and emotional well-being
- Growth opportunities
- Flexible work environment
- Collaborative work environment