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Senior Brand and Content Marketer
Clarify Health Solutions. Own Clarify Health’s point of view and the words that carry it to market .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B content marketing and brand communications, with a strong focus on producing high-quality, executive-level content in the healthcare sector. Capable of managing creative resources and maintaining brand consistency across various marketing channels.
Highest-signal resume keywords
B2B Content MarketingHealthcare Marketing ExperienceSales EnablementLong-Form Content DevelopmentCreative Direction
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content ProductionThought LeadershipCampaign Content DevelopmentMarket CommentarySEO CopywritingEmail Sequence CreationLanding Page CopyCase Study DevelopmentWhite Paper WritingPitch Narrative Creation
Soft Skills
Creative DirectionCollaborationCommunicationProject Management
Tools & Technologies
Marketing Automation Platform
Industry Keywords
HealthcareHealth TechnologyRegulated IndustryBuyer UnderstandingCompliance Constraints
About the role
Key responsibilities & impact- Own Clarify Health’s point of view and the words that carry it to market
- Produce thought leadership, brand narrative, campaign content, and sales enablement material
- Direct freelance creative resources
- Develop and sustain Clarify’s market perspective through executive-bylined articles, market commentary, and research-backed points of view
- Maintain a publishing calendar and its cadence
- Produce landing page copy, email sequences, nurture track copy, ad copy, and blog content for campaigns
- Build and maintain battlecards, case studies, one-pagers, white papers, and pitch narrative
- Support regional vice presidents directly on prospecting materials
- Maintain brand story and messaging consistency across external assets
- Own the social calendar, publishing, and executive social presence
- Own website copy and partner on structure, conversion paths, and SEO briefs
- Provide creative direction for freelance design, including briefs, quality control, and delivery management
- Supply content for media placement and support award and recognition submissions
- Establish and shape marketing content operations and digital channels
- Report to the Head of Marketing and work alongside the Director, Growth Marketing
Requirements
What you’ll need- Four to six years in B2B content marketing, brand, or communications
- A portfolio of published work carrying an executive or organizational voice
- Three work samples and a short written note describing specific contributions to each
- Direct experience marketing in healthcare, health technology, or another regulated industry
- Demonstrated understanding of the buyer and compliance constraints
- Preferred: Long-form healthcare content experience, including white papers, research-backed reports, or original analysis
- Preferred: Experience ghostwriting for an executive and sustaining a consistent voice over time
- Preferred: Sales enablement experience, particularly in a company where the field owns prospecting
- Preferred: Experience briefing and directing designers
- Preferred: Working knowledge of a marketing automation platform as a content contributor rather than an administrator
Benefits
Comp & perks- Competitive compensation (base + bonus + equity)
- Quality health insurance
- Traditional 401(k) plan
- Vision, dental, disability, and life insurance
- Flexible Spending Accounts
- Generous PTO
- Flexibility
- Monthly work-from-home stipend
- Remote friendly
- A collaborative workplace that will challenge you and celebrate your work
- A chance to learn with and from interesting and enthusiastic colleagues