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Clay

Growth Field, AMER West

Clay

. Serve as the “local CMO” for Clay’s AMER West sales region .

Posted 10/19/2026full-timeSan Francisco • California • United StatesMid-LevelSenior💰 $170,000 - $200,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in field marketing with a focus on driving pipeline growth through strategic event execution and budget management. Proven ability to collaborate with sales leadership and utilize automation for efficient program management.

Highest-signal resume keywords
Field Marketing ExperienceEvent ExecutionBudget ManagementPipeline ReportingSales Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
B2B MarketingPipeline ManagementEvent PlanningTarget List DevelopmentROI AnalysisLead Follow-UpTradeshows ManagementSales EnablementOperational RigorAutomation Tools
Soft Skills
Credibility with SellersCollaborationCommunicationRelationship BuildingFollow-Through
Tools & Technologies
Marketing AutomationEvent Management SoftwareCRM SystemsData Analysis ToolsReporting Tools
Industry Keywords
Sales-Led MotionB2B SalesField MarketingRegional MarketingTradeshowsExecutive EventsPipeline GrowthROI MeasurementTarget-Account StrategyUS Work Authorization

About the role

Key responsibilities & impact
  • Serve as the “local CMO” for Clay’s AMER West sales region
  • Build and own the AMER West field marketing program end to end
  • Establish the regional program calendar and target-account list with sales leadership
  • Run third-party tradeshows to source net-new pipeline
  • Host dinners and executive events to accelerate and expand existing deals
  • Allocate event budget with sellers for maximum ROI
  • Report sourced pipeline, acceleration and expansion impact, and cost per opportunity
  • Equip sales representatives with invite templates and target lists
  • Drive follow-up on tradeshow leads through meetings and opportunities
  • Maintain planning, pipeline review, and post-event retrospective rhythms with AMER West sales managers and directors
  • Partner with the AMER East counterpart on cadence, playbook, and reporting
  • Use agents and automation to run programs efficiently
  • Help shape future field marketing scope as the team grows
  • Report to the Head of Field Marketing

Requirements

What you’ll need
  • 4–8 years in field or regional marketing at a B2B company with a meaningful sales-led motion
  • Experience acting as the marketing lead for a specific sales region, ideally
  • Track record of running third-party tradeshows and hosted first-party dinners or executive events, with pipeline results
  • Comfort owning a budget and being measured on sourced pipeline, cost per opportunity, and ROI
  • Credibility with sellers and sales leaders; ability to gain rep buy-in and follow-through
  • Strong event execution at volume while maintaining pipeline focus
  • Operational rigor in building target lists, invite plans, and follow-up plays
  • AI-forward use of agents and automation to plan, promote, and follow up on programs
  • Experience building in Clay strongly preferred
  • Legally authorized to work in the US for Clay
  • Must not require current or future US work sponsorship

Benefits

Comp & perks
  • Equity
  • Access to world-class coaches specializing in creativity, management, and more
  • $1M Scholarship fund for GTME Education (company initiative)