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ClickView

Product Marketing Manager

ClickView

. Own the end-to-end go-to-market process for product releases and features across AU, UK and US .

Posted 10/15/2026full-timeSydney • AustraliaMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing end-to-end go-to-market processes, including product launches and strategic email communications. Proficient in using data analytics to drive marketing decisions and improve campaign performance across multiple regions.

Highest-signal resume keywords
Product MarketingMarketing AutomationBraze Email CampaignsCopywriting SkillsGoogle Analytics

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Product Launch ManagementEmail Best PracticesHTMLLiquidData Analysis
Soft Skills
Effective CommunicationAnalytical MindsetBias For ActionCollaborationAdaptability
Tools & Technologies
BrazeGoogle AnalyticsSnowflakeLookerSalesforce
Industry Keywords
B2B SaaSEdTechCustomer SuccessLifecycle Email CampaignsMulti-Region Marketing

About the role

Key responsibilities & impact
  • Own the end-to-end go-to-market process for product releases and features across AU, UK and US
  • Create launch plans, timelines and launch tiers
  • Coordinate Product, Engineering, Sales, Customer Success and Marketing teams
  • Deliver internal enablement for customer-facing teams
  • Shape positioning and messaging for new features for teachers, school leaders and administrators
  • Create release notes, in-product messages, launch emails, help centre and website updates, blog posts and social copy
  • Own the ClickView newsletter across AU, UK and US, including planning, copy, build, QA, sending and reporting
  • Plan, build and send lifecycle email campaigns in Braze, including onboarding, activation and re-engagement campaigns
  • Build email templates, automations, segmentation and dynamic content
  • Deliver strategic email communications such as product announcements and important customer updates
  • Track launch and campaign performance in Braze and Google Analytics
  • Run A/B tests and use results to improve campaigns and processes
  • Maintain and improve established processes and campaigns during maternity cover

Requirements

What you’ll need
  • 4+ years in product marketing, marketing automation or growth marketing, ideally in B2B SaaS or EdTech
  • Hands-on experience running product launches or a GTM process, including internal enablement and external communications
  • Hands-on experience with Braze, including building templates, automations and dynamic content for high-engagement email campaigns
  • Strong copywriting skills for different audiences
  • Good understanding of email best practice and performance metrics
  • Analytical mindset and ability to derive insights from data to inform decisions and improve experiments
  • Ability to work closely with product engineers, content managers, sales and marketing
  • Ability to get up to speed quickly and respond to changing priorities
  • Ability to communicate effectively across teams and seek different perspectives
  • Bias for action, ownership and urgency in progressing projects
  • Passion for using data to inform and improve work
  • Experience writing HTML and Liquid for email (nice to have)
  • Google Analytics or similar website analytics platform experience (nice to have)
  • Experience with Snowflake, Looker or Salesforce (nice to have)
  • Experience marketing to schools, teachers or educators (nice to have)
  • Experience running communications across multiple regions or time zones (nice to have)

Benefits

Comp & perks
  • Extra paid wellbeing and volunteering leave to care for yourself and others
  • Flexible working hours and arrangements to accommodate different working preferences and personal situations
  • 100 days working from a different location for up to 100 calendar days per year
  • Access to a wide range of discounts to support wellbeing and financial health
  • L&D budgets and professional opportunities available
  • Wellbeing policy and EAP access
  • Regular socials, conferences and free snacks
  • Amazing harbour front office views