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Media Buyer
Clients Blackbox, Inc.. Own a portfolio of client accounts and serve as the primary point of contact .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing client accounts and leading performance-driven Meta advertising campaigns. Proficient in conversion tracking, audience targeting, and optimizing lead generation strategies to enhance client retention and results.
Highest-signal resume keywords
Meta AdvertisingClient Account ManagementConversion TrackingLead Generation CampaignsProblem-Solving Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Paid Media ExperienceCampaign ManagementPerformance ReportingAudience TargetingBid StrategiesCreative TestingAd Copy DevelopmentTracking SetupMarketing AutomationDirect-Response Advertising
Soft Skills
Strong CommunicationOrganization Skills
Tools & Technologies
Meta PixelsCalendlyZapier
Industry Keywords
Financial Services MarketingLead-Generation CampaignsHigh-Ticket FunnelsVideo Sales Letter MarketingDirect-Response Advertising
About the role
Key responsibilities & impact- Own a portfolio of client accounts and serve as the primary point of contact
- Lead bi-weekly client calls covering performance, strategy, priorities, and next steps
- Prepare and send bi-weekly performance reports at least 24 hours before scheduled calls
- Translate campaign data into clear, actionable recommendations for non-technical clients
- Build strong client relationships supporting retention, renewals, and referrals
- Proactively solve account issues to support stability and growth
- Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking
- Manage budgets, audience targeting, bid strategies, creative testing, and campaign variables
- Monitor performance daily and adjust campaigns based on cost-per-appointment and other key metrics
- Diagnose underperforming campaigns and develop strategies to improve results
- Test audiences, messaging, and creative to identify performance opportunities
- Contribute to ad copy and campaign messaging
- Set up and troubleshoot tracking, Meta pixels, and conversion events
- Configure Calendly integrations, Zapier automations, and lead-routing workflows
- Resolve technical issues between advertising platforms and client systems
- Proactively monitor tracking and lead flow to prevent issues affecting client results
- Report to the Associate Director of Operations and remain accountable for client results, relationships, and retention
Requirements
What you’ll need- 4+ years of hands-on paid media experience, with a strong focus on Meta advertising
- Experience simultaneously managing multiple client accounts and leading client-facing conversations
- Proven ability to manage campaigns toward defined performance targets while supporting client retention
- Experience with conversion tracking, pixels, and basic marketing automation
- Strong communication, organization, and problem-solving skills
- Financial services marketing (preferred)
- Lead-generation and appointment-setting campaigns (preferred)
- Video sales letter marketing (preferred)
- High-ticket or considered-purchase funnels (preferred)
- Direct-response advertising (preferred)
Benefits
Comp & perks- Paid Time Off, including vacation, sick time, and public holidays
- Training & Development
- Work From Home
- Flexible Schedule
- Performance Bonus