Brand Designer – Digital

Cloaked

. Develop and steward the brand’s typography, palette, logo and lockups, photography, layout language, and visual system .

Posted 9/22/2026contractRemote • New York • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in brand design, including typography, visual systems, and print production, while effectively utilizing Figma for UI mockups and animations. Proven ability to work independently and lead design initiatives with a strong focus on premium aesthetics.

Highest-signal resume keywords

Brand System DevelopmentFigma ProficiencyPrint Production ExperienceMotion and Animation SkillsUI Design Comfort

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

TypographyVisual DesignUI MockupsOnboarding FlowsInteractive TutorialsPrint-Ready File PreparationLogo DesignLayout DesignAnimationClient-Facing Design

Soft Skills

Independent WorkCollaborationPrioritization

Tools & Technologies

Figma

Industry Keywords

Brand GuidelinesPremium DesignPrint CollateralClient MerchandiseVisual Systems

About the role

Key responsibilities & impact

Develop and steward the brand’s typography, palette, logo and lockups, photography, layout language, and visual system
Maintain brand systems and guidelines as a living reference
Design client-facing onboarding sessions using Figma presentations, screen recordings, and animations
Explore and design product-interface concepts, UI mockups, onboarding flows, interactive tutorials, and presentation screens
Design high-touch physical collateral, including leather-bound folders, foil-stamped logos, printed briefs, dossiers, and QR-to-digital experiences
Design on-brand merchandise for clients and events
Meet weekly with the lead to review progress and set priorities
Lead brand and visual design for Cloaked’s white-glove privacy protection offering

Requirements

What you’ll need

Portfolio showing brand systems built or substantially shaped
Strong typographic judgment and a point of view on premium versus loud design
Fluency in Figma, including presentation and prototype work
Motion and animation skills sufficient to show product flows clearly
Print production experience and ability to prepare print-ready files
Comfort designing UI, even if product design is not the primary discipline
Experience working independently as a contractor with minimal art direction

Benefits

Comp & perks

Above-market-rate pay and equity for full-time US employees
Salary, bonus, and equity for full-time US employees
Medical, dental, and vision insurance, with Cloaked covering the majority of employee premiums
Company-paid basic life insurance
401(k) with company match
Flexible work arrangements and ability to work remotely as needed
Home office stipend
New company laptop and other role-dependent technology
Competitive PTO, floating holidays, and sick days
Paid parental leave for birth, adoption, or foster placement
Monthly wellness and meals stipend
Lunch and coffee during the workday
Unlimited professional development fund
Conference and industry event attendance opportunities
Team outings and social events
Office kitchens with drinks and snacks