AI Marketing Operations Manager

CloudFactory

. Own the health, structure, and integrity of the HubSpot database, including deduplication, property standards, lifecycle stage definitions, and segmentation frameworks .

Posted 10/8/2026full-timeCosta RicaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Proficient in managing and optimizing HubSpot databases, workflows, and B2B acquisition programs across various advertising platforms. Skilled in leveraging generative AI tools for campaign asset production and performance analysis to drive strategic marketing decisions.

Highest-signal resume keywords

HubSpot Marketing Hub ProficiencyB2B Campaign ManagementGenerative Engine OptimizationDeliverability Protocols (SPF, DKIM, DMARC)HTML and CSS Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

HubSpot Database ManagementWorkflow Design and OptimizationLead Scoring ModelsCampaign Performance AnalysisTracking Pixels DeploymentConversion Event ManagementEmail Program DevelopmentPersona-Specific Nurture SequencesAd Creative ExperimentationMulti-Touch Attribution

Soft Skills

Analytical ThinkingDecision-MakingStrategic PlanningCommunication

Tools & Technologies

HubSpotLinkedIn Campaign ManagerGoogle AdsGoogle Tag ManagerClaudeChatGPTOpenAI

Certifications & Qualifications

HubSpot Certification

Industry Keywords

B2B MarketingAI-Driven AdvertisingEnterprise BuyersData ServicesTechnology Services

About the role

Key responsibilities & impact

Own the health, structure, and integrity of the HubSpot database, including deduplication, property standards, lifecycle stage definitions, and segmentation frameworks
Design, test, and optimize workflows, lead scoring models, nurture sequences, and lifecycle journeys
Ensure reliable bidirectional data flow between HubSpot and the broader go-to-market stack
Plan, launch, and manage B2B acquisition programs across LinkedIn Ads, Google Ads, and emerging AI-native advertising environments such as ChatGPT
Apply generative engine optimization to strengthen organic visibility across Claude, ChatGPT, Gemini, and AI-powered search
Design and run experiments across ad creative, messaging, offers, and landing pages to reduce cost per acquisition and improve qualified-pipeline conversion
Use Claude, OpenAI, and adjacent generative tools to produce campaign assets
Build and scale outbound email programs while protecting sender reputation and maximizing deliverability
Develop persona-specific inbound nurture sequences to advance MQLs toward sales-qualified opportunities
Build and maintain HubSpot dashboards for ROI, multi-touch attribution, funnel velocity, and pipeline contribution
Deliver monthly performance analyses informing budget allocation, channel mix, and strategic direction

Requirements

What you’ll need

Advanced, hands-on proficiency with HubSpot Marketing Hub and Sales Hub, including workflows, custom properties, lead scoring, and reporting
HubSpot certification preferred
Demonstrated experience managing B2B campaigns within LinkedIn Campaign Manager, Google Ads, and AI-driven advertising platforms
Strong command of deliverability protocols (SPF, DKIM, and DMARC) and experience with outbound sales engagement platforms
Working knowledge of HTML and CSS for landing page refinement
Experience deploying tracking pixels and conversion events through Google Tag Manager
A track record of turning complex campaign data into clear, decision-ready recommendations
Experience marketing to enterprise buyers in AI, data, or technology services preferred
Familiarity with generative engine optimization and how LLMs surface and cite brand content preferred
Demonstrated fluency with generative AI tools for creative production and marketing workflow automation preferred

Benefits

Comp & perks

Great Mission and Culture
Meaningful Work
Market competitive salary
Quarterly variable compensation
Hybrid Working Model
Comprehensive medical cover
Group life insurance
Personal development and growth opportunities