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CloudMasonry

Salesforce Marketing Automation Consultant

CloudMasonry

. Help build the EMEA Marketing Automation practice, shaping its strategy and portfolio while delivering for clients .

Posted 11/6/2026full-timeLondon • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Salesforce Marketing Cloud platform implementations, including Email Studio, Mobile Studio, and Journey Builder, while effectively managing marketing automation strategies and client engagements. Proficient in HTML, CSS, AMPscript, and SQL for developing and executing complex marketing campaigns and data integrations.

Highest-signal resume keywords
Salesforce Marketing Cloud ImplementationHTML, CSS, AMPscript ProficiencyComplex SQL Query DevelopmentAPI Integration KnowledgeSalesforce Marketing Cloud Developer Certification

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Salesforce Marketing CloudHTMLCSSAMPscriptSQLREST APIsSOAP APIsData ManagementEmail MarketingCampaign Automation
Soft Skills
CollaborationLeadershipCommunicationProblem-SolvingStakeholder Management
Tools & Technologies
AgentforceEinstein AIAutomation StudioJourney BuilderMobile StudioData 360Google Analytics
Certifications & Qualifications
Salesforce Marketing Cloud DeveloperSalesforce Marketing Cloud Consultant
Industry Keywords
Marketing AutomationEmail RegulationsData IntegrityCampaign OperationsDigital Solutions

Tech Stack

Tools & technologies
CloudjQuerySOAPSQL

About the role

Key responsibilities & impact
  • Help build the EMEA Marketing Automation practice, shaping its strategy and portfolio while delivering for clients
  • Define strategy, service portfolio, and delivery approach for the EMEA Marketing Automation practice
  • Turn market and client demand into repeatable offerings
  • Contribute to scoping, estimating, and pre-sales conversations
  • Share expertise with colleagues and set quality standards for EMEA marketing automation work
  • Lead new Salesforce Marketing Cloud platform implementations
  • Gather business stakeholder requirements, convert them into technical designs, and implement solutions
  • Collaborate across technical and business teams
  • Support platform transitions and migrations while protecting campaign continuity and data integrity
  • Manage marketing-to-CRM connectors and synchronization criteria with Salesforce CRM
  • Apply subscriber and data-management best practices, including custom preference centers and email regulations
  • Run campaign operations and execute marketing automation, email marketing, and content strategies using Agentforce and Einstein AI
  • Code, configure, test, and debug Cloud Pages, landing pages, and microsites
  • Build native lead-capture forms using progressive profiling to sync data with Salesforce CRM
  • Support campaigns with custom SQL queries, automations, and end-to-end customer journeys
  • Develop HTML and AMPscript dynamic Email Studio templates following web accessibility guidelines
  • Use AMPscript, HML, SSJS, and jQuery for advanced web and email personalization
  • Deliver multi-channel communications and complex triggered automation flows in Journey Builder
  • Manage SQL queries in Automation Studio to segment audiences and power campaigns
  • Build and manage record-triggered and scheduled Salesforce Flows for Marketing Cloud Next
  • Create and deploy MobilePush and MobileConnect SMS campaigns in Mobile Studio
  • Configure API integrations for triggered email communications using SSJS, AMPscript, REST, and SOAP APIs
  • Develop advanced segmentation, reporting, analytics, and data configuration
  • Translate business and marketing challenges into well-designed solutions
  • Scope and drive digital solutions, email campaigns, email reporting, and data integration
  • Build and maintain automated marketing campaign program flows
  • Conduct solution testing and validation
  • Keep pace with the Salesforce ecosystem
  • Keep the project team informed of status and time estimates

Requirements

What you’ll need
  • Degree in Business, Engineering, Computer Science, or a related field, or equivalent practical experience
  • 5+ years of hands-on experience with the SFMC platform (Email Studio, Mobile Studio, Journey Builder, Automation Studio)
  • Experience across multiple marketing platforms (SFMC, Account Engagement/Pardot, Marketing Cloud Next)
  • Proficiency in HTML, CSS, and advanced AMPscript for email and web development
  • 3+ years of experience writing and troubleshooting complex SQL queries
  • Strong knowledge of APIs (REST/SOAP), data imports (SFTP), and architecture visualisation tools
  • Experience leading client workstreams and contributing to practice or portfolio development
  • At least one required certification: Salesforce Marketing Cloud Developer and/or Marketing Cloud Consultant
  • Preferred experience implementing and supporting Marketing Cloud Next
  • Preferred experience implementing and supporting Marketing Cloud Account Engagement
  • Preferred experience with Salesforce implementation
  • Preferred experience with Data 360 (formerly Data Cloud)
  • Preferred experience with Marketing Cloud Personalization
  • Preferred experience with Marketing Cloud Intelligence
  • Preferred experience with Google Analytics
  • Preferred experience with campaign operations
  • Candidates must complete the applicant assessment; candidates who do not complete it will not be considered

Benefits

Comp & perks
  • Full-time position
  • Competitive salary
  • Performance-related bonuses
  • Private medical insurance with partner perks
  • Pension
  • 25-day annual holiday plus Bank Holidays
  • Annual company offsite
  • Salesforce certification reimbursement
  • Professional development
  • Social events
  • Volunteer days
  • Diversity, equity and inclusion