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Senior Salesforce Marketing Cloud Consultant
CloudMasonry. Help build CloudMasonry’s EMEA Marketing Automation practice and shape its strategy, service portfolio, and delivery approach .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Salesforce Marketing Cloud, including Email Studio, Journey Builder, and Automation Studio, while effectively managing marketing automation solutions and campaign operations. Proficient in HTML, CSS, and AMPscript for dynamic email and web development, with strong analytical skills for data segmentation and reporting.
Highest-signal resume keywords
Salesforce Marketing Cloud ExpertiseHTML, CSS, AMPscript ProficiencyComplex SQL Query DevelopmentREST/SOAP API KnowledgeSalesforce Marketing Cloud Certifications
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Salesforce Marketing CloudEmail StudioJourney BuilderAutomation StudioSQL Query WritingHTML DevelopmentCSS DevelopmentAMPscript DevelopmentREST APISOAP API
Soft Skills
Client Workstream LeadershipCollaborationKnowledge Sharing
Tools & Technologies
Salesforce CRMAgentforceEinstein AIMobilePushMobileConnectSFTP
Certifications & Qualifications
Salesforce Marketing Cloud DeveloperSalesforce Marketing Cloud ConsultantSalesforce Certified Data 360 ConsultantMarketing Cloud Email SpecialistMarketing Cloud Account Engagement Consultant
Industry Keywords
Marketing AutomationCampaign OperationsData IntegrationDigital SolutionsEmail Marketing
Tech Stack
Tools & technologiesCloudSOAPSQL
About the role
Key responsibilities & impact- Help build CloudMasonry’s EMEA Marketing Automation practice and shape its strategy, service portfolio, and delivery approach
- Lead Salesforce Marketing Cloud Engagement, Account Engagement/Pardot, and Marketing Cloud Next implementations
- Gather business requirements, create technical designs, and implement marketing automation solutions
- Support platform transitions and migrations while protecting campaign continuity and data integrity
- Manage marketing-to-CRM connectors and synchronization criteria with Salesforce CRM
- Run campaign operations and execute marketing automation, email marketing, and content strategies using Agentforce and Einstein AI
- Code, configure, test, and debug Cloud Pages, landing pages, microsites, and native lead-capture forms
- Build custom SQL queries, automations, audience segments, and end-to-end customer journeys
- Develop accessible HTML and AMPscript dynamic email templates and advanced web and email personalization
- Deliver multi-channel communications and triggered automation flows in Journey Builder
- Manage Automation Studio queries and campaign segmentation
- Build and manage record-triggered and scheduled Salesforce Flows
- Create and deploy MobilePush and MobileConnect SMS campaigns
- Configure triggered-send API integrations using SSJS, AMPscript, REST, and SOAP APIs
- Develop segmentation, reporting, analytics, and data configurations
- Scope and drive digital solutions, email campaigns, reporting, and data integrations
- Test and validate solutions, keep pace with the Salesforce ecosystem, and regularly update project teams on status and time estimates
- Contribute to scoping, estimating, pre-sales conversations, client enablement, and colleague knowledge sharing
Requirements
What you’ll need- Degree in Business, Engineering, Computer Science, or a related field, or equivalent practical experience
- 5+ years of hands-on experience with the SFMC platform, including Email Studio, Mobile Studio, Journey Builder, and Automation Studio
- Experience across SFMC, Account Engagement/Pardot, and Marketing Cloud Next
- Proficiency in HTML, CSS, and advanced AMPscript for email and web development
- 3+ years of experience writing and troubleshooting complex SQL queries
- Strong knowledge of REST/SOAP APIs, SFTP data imports, and architecture visualisation tools
- Experience leading client workstreams and contributing to practice or portfolio development
- At least one required certification: Salesforce Marketing Cloud Developer and/or Marketing Cloud Consultant
- Preferred certifications include Salesforce Certified Data 360 Consultant, Marketing Cloud Email Specialist, Marketing Cloud Account Engagement Consultant, and Platform App Builder or Administrator
- Preferred experience implementing and supporting Marketing Cloud Next and Account Engagement/Pardot
- Preferred experience with Salesforce implementation, Data 360, Marketing Cloud Personalization, Marketing Cloud Intelligence, Google Analytics, and campaign operations
- Candidates must complete the applicant assessment; candidates who do not complete it will not be considered
Benefits
Comp & perks- Performance-related bonuses
- Private medical insurance with partner perks
- Pension
- 25-day annual holiday plus Bank Holidays
- Annual company offsite
- Salesforce certification reimbursement
- Professional development
- Social events
- Volunteer days
- Diversity, equity and inclusion