Product Manager II, Growth – Notifications

Coinbase

. Own the product roadmap for Coinbase's notifications platform across push, in-app, and email channels .

Posted 9/15/2026full-timeRemote • United StatesMid-LevelSenior💰 $180,370 - $212,200 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in product management with a focus on user engagement and lifecycle strategies, leveraging ML-powered personalization and A/B testing methodologies to optimize multi-channel notification platforms.

Highest-signal resume keywords

Product Management ExperienceML-Powered PersonalizationA/B Testing MethodologySQL ProficiencyMulti-Channel Messaging

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product Roadmap OwnershipUser Engagement StrategiesLifecycle Product ManagementExperimentation MethodologyData AnalysisModel DevelopmentSuccess Metrics DefinitionNotification Platform ManagementReal-Time PersonalizationGenerative AI Oversight

Soft Skills

CollaborationCommunication

Tools & Technologies

Data Analysis Tools

Industry Keywords

User ActivationUser RetentionTargeting PrecisionNotification FatigueAudience Segmentation

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Own the product roadmap for Coinbase's notifications platform across push, in-app, and email channels
Drive measurable improvements in user engagement, activation, and retention through personalized, ML-powered notification strategies
Partner with Engineering, Data Science, and Marketing to build relevance models that improve targeting precision and reduce notification fatigue
Lead A/B and multivariate testing programs to validate notification timing, content, and channel selection at scale
Shape long-term platform architecture supporting new channels, audience segmentation, and real-time personalization capabilities
Define the strategy for communicating with millions of Coinbase customers

Requirements

What you’ll need

5+ years of product management experience
At least 2 years focused on growth, engagement, or lifecycle products at scale (1M+ users)
Proven track record shipping ML-powered personalization or relevance features
Ability to partner with data science teams on model development and evaluation
Deep expertise in experimentation methodology, including designing A/B tests, defining success metrics, and interpreting results
Experience owning a multi-channel messaging or notifications platform, including deliverability, opt-in optimization, and frequency management
Fluency in SQL and data analysis tools
Ability to self-serve insights to drive product decisions
Responsible use of generative AI with human oversight

Benefits

Comp & perks

Equity eligibility
Bonus eligibility
Medical insurance
Dental insurance
Vision insurance
401(k)
Quarterly in-person working sessions (“surges”)
Reasonable accommodation support
Free compatible screen reader for applicants who need screen-reading technology