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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive executive-level experience in driving B2B revenue growth and managing complex sales cycles, with a strong focus on delivering exceptional customer experiences and establishing strategic partnerships. Proven ability to make timely decisions and lead organizations through challenges while maintaining a clear vision and purpose.
Highest-signal resume keywords
B2B Sales ManagementRevenue Growth StrategyCustomer Experience DesignFinancial AnalysisExecutive Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Financial AnalysisB2B Sales ManagementMarket ExpansionCommercial NegotiationStrategic Planning
Soft Skills
Effective CommunicationResilience Under PressureIntellectual CuriosityDecisivenessEnergy and Enthusiasm
Industry Keywords
Consumer HealthRetail SalesMulti-Location BusinessPartnership DevelopmentCrisis Management
About the role
Key responsibilities & impact- Build and scale a B2B2C consumer health company from day one
- Make personalized, high-quality solutions more accessible and convenient for Canadians
- Secure distribution partnerships and open new markets
- Turn commercial opportunities into measurable growth
- Negotiate major commercial agreements
- Oversee execution on the ground
- Design and deliver an exceptional customer experience
- Serve as the face and brand owner of the business
- Pitch the business to customers, partners, stakeholders, and the press
- Create organization-wide energy and optimism around the company vision
- Establish milestones and rally support behind the vision
- Drive organizational results despite obstacles and setbacks
- Use financial analysis and key indicators to evaluate and act on strategic opportunities
- Make sound and timely decisions in conditions of incomplete information
Requirements
What you’ll need- 10+ years of experience, most recently executive-level experience, with a proven track record of success
- Demonstrated success winning major B2B customers, managing complex sales cycles, and driving revenue growth
- Experience selling into retail or multi-location businesses is a strong asset
- Experience in a fast-growing environment and understanding of existential threats in situations with limited resources
- Intellectual curiosity, extreme accountability, and ability to be highly decisive
- Obsession with designing and delivering an exceptional customer experience
- Distinct view of being the “brand owner” and face of the business
- Comfort pitching the business to customers, partners, and stakeholders such as the press
- Ability to act with urgency, energy, and enthusiasm
- Resilience under pressure and ability to manage crises effectively
- Effective communication across one-on-one, small-group, large-group, and diverse settings
- Ability to create and articulate organizational vision and purpose
- Ability to drive results despite obstacles and setbacks
- Financial analysis and understanding of key business indicators
- Sound and timely decision-making using analysis, experience, and judgment