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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product management with a focus on customer loyalty strategies, personalization, and data-driven decision-making. Proven ability to lead cross-functional teams and drive product initiatives that enhance customer experiences across digital and physical channels.
Highest-signal resume keywords
Senior Product Manager ExperienceAnalytical SkillsOKR ManagementGenerative Artificial Intelligence KnowledgeStakeholder Influence
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product OperationsDigital TransformationData AnalysisProduct MetricsProcess Automation
Soft Skills
Proactive MindsetOrganizational SkillsResults-OrientedExcellent CommunicationCollaboration
Tools & Technologies
CRM SystemsOmnichannel CapabilitiesData Analytics Tools
Industry Keywords
Customer Loyalty StrategyPersonalizationCustomer JourneyCross-Functional Collaboration
About the role
Key responsibilities & impact- Lead the evolution of the Benefits and Personalized Offers Hub as part of the company’s customer loyalty strategy
- Make benefits, offers, and advantages more relevant, personalized, and easy for customers to discover and use
- Connect customer profiles, behavior, and context to different moments throughout their journey
- Drive initiatives related to product strategy, B2C experience, personalization, data, and omnichannel capabilities
- Work collaboratively with Technology, Design, Data, CRM, Personalization, and digital and physical channel teams
- Monitor ongoing initiatives during the onboarding period, ensuring delivery continuity
- Gradually assume leadership of product decisions and management of the roadmap already in progress
Requirements
What you’ll need- Proven experience as a Senior Product Manager or in an equivalent role
- Strong analytical skills and systems thinking
- Hands-on experience defining and managing OKRs and product metrics
- Experience in Product Operations, Digital Transformation, or Platforms
- Knowledge of Generative Artificial Intelligence and process automation
- Experience using data to generate insights and support decision-making
- Ability to influence stakeholders at different organizational levels
- Proactive, organized, and results-oriented mindset
- Excellent communication and ability to coordinate across different teams
- Comfortable working across business, product, technology, and data functions
Benefits
Comp & perks- Meal allowance and/or food voucher
- Health and dental insurance
- Health insurance for your pet
- Home office allowance (for remote positions)
- Welcome kit as part of onboarding
- Life insurance
- Zenklub, including psychological and nutritional support
- TotalPass
- Certification and Continuous Learning Program with partners such as Adobe, Anthropic, AWS, Google, Microsoft, and Salesforce
- Partnerships and discounts to support your professional development
- Access to UOL content
- Maternity kit
- Extended maternity and paternity leave
- Employee referral program
