Enterprise Marketing Manager

Conduent

. Develop and execute go-to-market strategies aligned with growth priorities, strategic accounts, key industries, priority solutions, and buyer needs .

Posted 10/12/2026full-timeRemote • United StatesSeniorLead💰 $97,200 - $126,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing go-to-market strategies and integrated marketing programs, with a strong focus on positioning, messaging, and sales enablement. Proven ability to analyze marketing performance data and translate insights into actionable business recommendations.

Highest-signal resume keywords

Go-To-Market Strategy DevelopmentIntegrated Marketing ProgramsAccount-Based MarketingMulti-Channel Campaign ExecutionSales Enablement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Demand GenerationContent StrategyPerformance MeasurementPipeline GrowthBuyer Persona DevelopmentCampaign OptimizationMessaging FrameworksValue Proposition DevelopmentMarket SegmentationAnalytical Skills

Soft Skills

Cross-Functional LeadershipStakeholder ManagementCommunication SkillsProject ManagementOrganizational Skills

Certifications & Qualifications

Bachelor's Degree in MarketingBachelor's Degree in BusinessBachelor's Degree in Communications

Industry Keywords

Enterprise MarketingProduct MarketingField MarketingAccount ExpansionCustomer AcquisitionMarketing Performance DataBuyer JourneySales ActivationDigital ContentClient-Facing Assets

About the role

Key responsibilities & impact

Develop and execute go-to-market strategies aligned with growth priorities, strategic accounts, key industries, priority solutions, and buyer needs
Translate portfolio strategy and market opportunities into integrated marketing plans
Lead account segmentation and targeting
Develop marketing plans, activation timelines, communication cadences, and targeted programs
Support new customer acquisition, expansion within existing clients, and advancement of high-value opportunities
Develop buyer-centric solution positioning, value propositions, messaging frameworks, and business narratives
Define buyer personas and connect solution value to industries, use cases, decision criteria, and buyer-journey stages
Maintain consistent enterprise and solution messaging across marketing, sales, and customer touchpoints
Lead development, maintenance, and governance of enterprise, solution, and sales enablement content
Develop client-facing assets such as presentations, fact sheets, sell sheets, thought leadership, success stories, videos, demonstrations, microsites, and digital content
Create sales enablement resources including messaging guides, battlecards, competitive tools, objection-handling materials, buyer guidance, case studies, and value proposition frameworks
Equip sales and account teams with tailored content and tools
Plan and execute integrated multi-channel campaigns across email, digital, paid media, webinars, direct mail, sales outreach, and events
Manage the full campaign lifecycle from strategy and segmentation through execution, measurement, and optimization
Coordinate marketing and sales activation and event follow-up
Establish performance measures and report on pipeline, conversion, opportunity progression, velocity, and ROI
Translate performance data into recommendations for targeting, messaging, content, channel mix, campaign design, and resource allocation
Partner across Sales, Client Partners, Account Managers, Solution teams, Delivery, Sales Enablement, and Corporate Marketing
Establish ownership, workflows, timelines, approvals, and handoffs
Surface market, buyer, account, and field insights to inform strategy and investments
Drive accountability for deliverables, adoption, performance measurement, and continuous improvement

Requirements

What you’ll need

Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent professional experience
10+ years of experience in enterprise marketing, product marketing, solution marketing, field marketing, demand generation, account-based marketing, or a related discipline
Proven experience developing and executing go-to-market strategies and integrated marketing programs
Strong experience in positioning, messaging, content strategy, demand generation, account-based marketing, and sales enablement
Experience partnering with sales and business leaders to support pipeline growth, customer acquisition, account expansion, and opportunity advancement
Demonstrated ability to develop and execute integrated, multi-channel marketing campaigns
Strong analytical skills and ability to translate marketing performance data into actionable business recommendations
Experience measuring marketing-sourced and marketing-influenced pipeline, campaign performance, conversion, and return on investment
Strong cross-functional leadership and stakeholder management skills
Excellent communication, presentation, project management, and organizational skills
Ability to manage multiple priorities and initiatives in a fast-paced, complex enterprise environment

Benefits

Comp & perks

Remote work from home
Health & Welfare Benefits, including health insurance coverage
Voluntary dental and vision programs
Life and disability insurance
Retirement savings plan
Employee discounts on merchandise, services, travel, and more
Career growth opportunities
Paid training
Paid time off (PTO) or vacation and/or sick time
Paid holidays
Great work environment
Diversity and inclusion culture
Bonus or incentive eligibility based on business need