Director, Marketing Operations

ConnectWise

. Lead a team focused on designing and implementing the sales lead process .

Posted 10/16/2026full-timeRemote • Florida • United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates exceptional leadership and organizational skills to drive sales productivity and manage cross-functional teams. Proficient in marketing automation, CRM, and business intelligence systems to enhance operational efficiency and decision-making.

Highest-signal resume keywords

LeadershipMarketing AutomationCRM SystemsBusiness IntelligenceProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Lead Process DesignData AnalysisTechnology StrategySystem DesignOperational DirectionWorkflow ManagementProcess ImprovementPerformance ReportingDigital Marketing OperationsCollaboration Technologies

Soft Skills

Customer ServiceDecision-MakingTeam CollaborationPresentation SkillsProblem-Solving

Tools & Technologies

Marketing Technology StackSales Automation TechnologiesThird-Party TechnologiesAI Systems

Industry Keywords

Marketing RegulationsDepartmental ComplianceOperational DomainsManagerial ExperienceRelevant Experience

About the role

Key responsibilities & impact

Lead a team focused on designing and implementing the sales lead process
Establish technology strategy supporting sales productivity
Build and report departmental data analysis to support decision-making
Participate in Marketing workflow project management
Set goals and objectives for team members
Manage multiple teams led by experienced managers
Influence adoption of practices and approaches
Interact with executive leadership on significant matters
Own short- to mid-term strategy execution and operational direction
Lead and prioritize daily team activities
Manage, mentor, and coach a collaborative team
Coordinate cross-functional communication on initiatives and strategies
Create and drive system design and management for digital marketing operations
Develop and maintain the marketing technology stack and integrate it with sales automation technologies and processes
Research and onboard third-party technologies to improve project management, collaboration, and efficiency
Collaborate with Legal on marketing regulations and departmental compliance
Monitor workflow quality, accuracy, and process consistency
Identify inefficiencies and drive improvements
Support technology adoption and optimize technology investments
Monitor and improve the accuracy and distribution of Business Intelligence
Deliver marketing performance reporting and analysis

Requirements

What you’ll need

Exceptional leadership and customer service skills
Ability to make decisions with significant impact on accountable areas
Willingness to work in a team environment
Strong organizational skills
Professional presence suitable for meetings, email, and internal and external events
Excellent presentation and communication skills
Organized, detail-oriented, and self-motivated
Technology savvy
Ability to translate technical terms and concepts for all stakeholders
Strong problem-solving ability across multiple operational domains
Proven ability to design and manage complicated, multi-step, multi-person projects
Bachelor’s degree in a related field or equivalent business experience
10+ years of relevant experience
6+ years of managerial experience
Experience with marketing automation, CRM, BI, and/or AI systems

Benefits

Comp & perks

0-10% travel may be required
Equal employment opportunities
Reasonable accommodations during the application and hiring process
Other benefits and privileges of employment