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Director, Advertising Sales – Account Management
Connexity, Inc.. Lead, mentor and scale the EMEA Advertiser (Demand) team, setting targets, structure and ways of working across merchant development, account management and campaign delivery .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in performance marketing and partnerships, with a strong focus on driving revenue growth through strategic demand partnerships and effective campaign management. Proven ability to lead high-performing teams and navigate complex commercial environments across multiple territories.
Highest-signal resume keywords
Performance MarketingAgency PartnershipsRevenue GrowthNegotiation SkillsCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital AdvertisingCampaign MeasurementRevenue RecognitionAttributionExcel ProficiencyAffiliate Network ReportingCommercial StrategyMarket AnalysisContract ManagementROI Reporting
Soft Skills
Communication SkillsPresentation SkillsProblem-Solving SkillsLeadershipCultural Understanding
Certifications & Qualifications
Bachelor's DegreeMaster's Degree
Industry Keywords
Retail MediaAffiliate MarketingPerformance MarketingCreator SponsorshipsPR-led Product PlacementCommercial TeamsEMEA MarketAgency Framework AgreementsInfluencer MarketingDigital Advertising Ecosystem
About the role
Key responsibilities & impact- Lead, mentor and scale the EMEA Advertiser (Demand) team, setting targets, structure and ways of working across merchant development, account management and campaign delivery
- Own the EMEA demand revenue number and deliver the annual commercial plan across commission, flat-fee/tenancy, sponsorship and incentive revenue
- Drive advertiser development with top retailers and brands, growing commission rates, exclusive and bonus deals, and paid placements
- Build and lead seasonal and tentpole strategies to maximise advertiser investment and publisher earnings
- Establish and own strategic demand partnerships with global agency holding groups, independent agencies and specialist performance/affiliate agencies
- Build partnerships with PR and communications agencies for measurable product placement, launches and earned-media campaigns
- Partner with retail media networks to unlock retail media and off-site budgets for commerce content
- Develop creator and brand sponsorship revenue across ShopYourLikes and Howl
- Package and productise demand propositions for agency and brand buyers
- Negotiate and manage contracts, insertion orders and agency framework agreements
- Work with Taboola’s global sales and agency teams on joint opportunities and cross-selling Skimlinks and Connexity solutions
- Identify new revenue opportunities and anticipate market shifts, including AI-driven search, shopping and discovery
- Monitor advertiser and campaign performance and build ROI and incrementality reporting
- Coordinate with Operations and Finance to ensure campaign delivery, invoicing, collection and revenue recognition
- Collaborate with Product, Marketing, Publisher and Creator teams on demand roadmap, tooling and supply strategy
- Represent Skimlinks at industry events, agency showcases and conferences
- Track industry trends, best practices and regulatory changes for compliance and market leadership
Requirements
What you’ll need- Bachelor's or Masters degree
- 12+ years of experience in performance marketing AND partnerships, digital advertising or agency, including 5+ years leading high-performing commercial teams
- An established network of senior relationships across global agency groups, PR agencies, retail media, creator/influencer and talent agencies, and brand marketing teams, with the ability to open doors from day one
- Proven track record of securing agency partnerships and budgets, including upfront deals, preferred partner status or framework agreements
- Hands-on experience selling into, or buying across, at least two of: retail media, creator / social and brand sponsorships, PR-led product placement, and performance/affiliate marketing
- Deep understanding of the affiliate and commerce content ecosystem, including networks, publishers, creators and attribution
- Strong track record of owning and exceeding multi-million revenue targets in multiple territories
- Exceptional negotiation, communication and presentation skills, comfortable with C-suite brand and agency stakeholders
- Cultural understanding of how to do business in different geographical regions including EMEA, APAC and Americas
- Excellent analytical and problem-solving skills, with proficiency in Excel, affiliate network reporting and campaign measurement tools
- Experience working within cross-functional environments, specifically across Commercial, Operations, Product and Finance teams
- Ability to work independently, manage multiple projects simultaneously and meet deadlines in a fast-paced, results-oriented environment
Benefits
Comp & perks- Annual Leave Entitlement
- Paid holidays
- Competitive compensation
- Team events
- Annual Learning Budget
- Healthcare insurance & cash plans
- Pension
- Income Protection
- Parental Leave Policies
- Flexible work schedules
- Work from home/work from office policy
- Wellness Resources
- Equity
- Diversity, equity and inclusion initiatives
- Education, Recruitment, Retention, and Volunteering opportunities