Senior Integrated Marketing Specialist

Critical Project Services

. Plan, develop, and execute integrated marketing initiatives for internal and external audiences .

Posted 10/12/2026full-timeRemote • Ohio • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing integrated marketing initiatives, managing multiple projects, and translating complex information into clear messaging. Proficient in utilizing various marketing channels and tools to enhance stakeholder engagement and campaign effectiveness.

Highest-signal resume keywords

Integrated Marketing CampaignsProject ManagementContent Writing and EditingMicrosoft PowerPoint ProficiencyCanva Design Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing PrinciplesAudience SegmentationCampaign MeasurementDigital Content DevelopmentResearch and Critical Thinking

Soft Skills

Organizational SkillsTime ManagementProblem SolvingAttention to DetailStakeholder Partnership

Tools & Technologies

Microsoft 365Adobe Creative CloudMailchimpSurveyMonkeySharePoint

Industry Keywords

B2B MarketingEmployee EngagementCorporate ProgramsIntegrated Multi-Channel CampaignsCreative Execution

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Plan, develop, and execute integrated marketing initiatives for internal and external audiences
Translate stakeholder needs into marketing strategies, campaigns, communications, and deliverables
Develop and coordinate campaign plans across email, intranet, digital content, presentations, print, video, events, social media, and other channels
Coordinate campaign components to align messaging, creative execution, distribution, timing, and objectives
Manage marketing projects from initial request through final delivery, including scope, deliverables, timelines, dependencies, resources, reviews, approvals, documentation, and final materials
Manage multiple concurrent projects and stakeholder relationships
Write, edit, and proofread content for campaigns, emails, intranet articles, presentations, employee communications, digital content, events, educational materials, launches, and corporate announcements
Translate complex, technical, or operational information into clear, audience-appropriate messaging
Collaborate with subject-matter experts and conduct independent research
Build productive relationships across the organization and serve as a marketing partner
Create presentations, Canva documents, flyers, one-pagers, digital graphics, campaign materials, and routine creative assets
Partner with the Senior Creative Marketing Specialist on advanced presentation design, visual storytelling, video, animation, or sophisticated creative execution
Support marketing intake, prioritization, project-management, campaign-calendar, editorial-calendar, documentation, workload-management, and digital-asset processes
Develop and maintain workflows, templates, checklists, standard operating procedures, and departmental resources
Support campaign measurement by identifying success metrics, reviewing data, documenting results, and recommending improvements
Create and maintain surveys, forms, tracking links, QR codes, reporting tools, contact lists, and distribution information
Support corporate events, conferences, employee initiatives, and organizational programs
Coordinate vendors, quotes, orders, production requirements, stakeholder meetings, approvals, final distribution, proofreading, quality checks, and administrative activities
Report to the Marketing Manager and collaborate with Creative Marketing, Communications, subject-matter experts, leaders, and cross-functional partners

Requirements

What you’ll need

Bachelor's degree in marketing, communications, business, public relations, or a related field, or an equivalent combination of education and professional experience
5+ years of progressive professional experience in marketing, communications, project management, or a related field
Experience independently managing marketing projects from concept through completion
Experience coordinating multiple projects, deadlines, and stakeholder groups simultaneously
Strong understanding of marketing principles, audience segmentation, messaging, integrated campaigns, communication channels, and channel strategy
Strong project-management, organizational, time-management, research, critical-thinking, problem-solving, writing, editing, and proofreading abilities
Ability to translate complex or technical information into clear, accessible content
Ability to work effectively with incomplete information or loosely defined requests
Strong proficiency in Microsoft PowerPoint and Microsoft 365
Working proficiency in Canva
Working knowledge of Adobe Creative Cloud for routine edits and basic marketing materials
Strong attention to detail, accuracy, professional judgment, written communication, verbal communication, stakeholder partnership, and follow-through
Ability to work effectively with employees and leaders across multiple functions and levels
Willingness to perform strategic, creative, production, operational, and administrative work
Preferred experience supporting internal and external marketing, integrated multi-channel campaigns, employee engagement, employer branding, corporate programs, presentations, or long-form content
Preferred experience in B2B, construction, manufacturing, engineering, infrastructure, technology, or data center environments
Preferred experience with digital analytics, campaign measurement, events, vendors, promotional programs, process development, multimedia, SharePoint, Planner, Forms, Mailchimp, SurveyMonkey, Canva, or similar platforms

Benefits

Comp & perks

Competitive pay with incentive opportunities that recognize your results and contributions
Medical, dental, and vision coverage
Life and disability insurance programs
Voluntary benefits options
Generous paid time off
Education assistance and tuition support
Retirement and savings programs