Web Analyst

CrossCountry Mortgage, LLC

. Partner with business owners to define KPIs and success metrics for digital features, pages and campaigns .

Posted 11/2/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital analytics, including KPI definition, customer journey analysis, and A/B testing. Proficient in building reports and dashboards while ensuring compliance with privacy and regulatory standards.

Highest-signal resume keywords

Digital AnalyticsKPI DefinitionA/B TestingBusiness Intelligence ToolsCustomer Experience Analytics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Funnel AnalysisSegmentationAttributionData AnalysisReport BuildingDashboard CreationData ValidationTag ManagementData Layer SetupTracking Requirements

Soft Skills

Excellent Communication SkillsPresentation SkillsCollaboration

Tools & Technologies

Enterprise Web Analytics PlatformBusiness Intelligence ToolJira

Industry Keywords

Digital FeaturesCustomer PortalPrivacy RequirementsConsent RequirementsAccessibility Standards

About the role

Key responsibilities & impact

Partner with business owners to define KPIs and success metrics for digital features, pages and campaigns
Build and maintain recurring reports and dashboards, and answer ad hoc questions with data
Monitor digital channels and flag unusual changes in traffic, usage or conversion
Analyze customer journeys, funnels and feature adoption across web and mobile
Measure online task completion and identify struggle points, drop-offs and calls for help
Segment customers to identify behavioral differences and personalization opportunities
Provide top-level support for customer portal business logic issues
Support customer-facing portal groups at a technical level and interact directly with customers in extenuating circumstances
Plan, run and analyze A/B and multivariate tests
Turn test results into recommendations and track expected impact
Measure email, paid search and other campaign performance
Support attribution and campaign tracking
Write tracking requirements for new features and releases and validate data capture
Diagnose data discrepancies and work with developers to fix tracking issues
Partner with development teams on tag management and data layer setup
Maintain measurement documentation, naming conventions and report definitions
Help ensure tracking and reporting meet privacy, consent, accessibility and regulatory requirements
Present findings to technical and non-technical audiences, including leadership
Stay current on digital analytics tools, methods and industry practices

Requirements

What you’ll need

Bachelor's degree in a quantitative, business, marketing or technology field, or equivalent experience
Experience in digital or customer experience analytics
Hands-on experience with an enterprise web analytics platform
Experience building reports and dashboards in a business intelligence tool
Working knowledge of funnel analysis, segmentation, attribution and A/B testing
Excellent written, presentation and oral communication skills
Experience working with agile delivery teams and ticketing tools such as Jira

Benefits

Comp & perks

Medical insurance
Dental insurance
Vision insurance
401(k)
Company-provided short-term disability
Employee assistance program
Wellness program
Robust benefits package
Competitive compensation plan