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CSL

Associate Director, Market Access, Portfolio Strategy

CSL

. Lead US VELTASSA objectives, strategies, and resource needs for an optimal customer experience .

Posted 11/11/2026full-timeUnited StatesSenior💰 $190,000 - $220,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading strategic marketing initiatives within the healthcare sector, focusing on brand management, operational planning, and compliance. Proven ability to optimize promotional strategies and enhance customer engagement through effective communication and project management.

Highest-signal resume keywords
Healthcare ExperienceCommercial Marketing ExperienceProject ManagementExecutive Communication SkillsStrategic Agility

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Brand ManagementOperational PlanningBudget ManagementPerformance Data AnalysisCompliance NavigationPromotional Strategy OptimizationAsset Creation ManagementKPI EstablishmentTraining DevelopmentAgency Management
Soft Skills
Customer FocusRelationship BuildingDrive for ResultsOrganizational Agility
Tools & Technologies
Veeva
Certifications & Qualifications
BS/BAMBA
Industry Keywords
PharmaceuticalBiotechHealthcare MarketingBrand DirectionCommercial Strategy

About the role

Key responsibilities & impact
  • Lead US VELTASSA objectives, strategies, and resource needs for an optimal customer experience
  • Lead operational plans aligned with HCP, patient, payer, and broader portfolio priorities
  • Develop brand financial objectives and maintain the operations budget
  • Optimize strategy, tactical mix, and synergies
  • Manage creation of branded assets, programs, and tactics from strategy and scoping through development, PRC approval, and rollout
  • Provide brand direction to commercial customer-facing teams and implement message pull-through
  • Partner with Training to co-create relevant training and upskill field selling teams
  • Optimize promotional mix strategy and execution
  • Engage external agency partners to deliver brand messaging and resources
  • Establish execution plans, ROIs, and KPIs; optimize plans using insights and performance data
  • Oversee timely submission of jobs into Veeva through agency management
  • Navigate review processes while maintaining compliance and relevant brand tactics
  • Ensure marketing efforts comply with corporate and industry compliance guidelines
  • Manage contractors and inside sales team; no direct reports

Requirements

What you’ll need
  • BS/BA required
  • MBA preferred
  • 10+ years' healthcare experience
  • 5+ years' commercial marketing experience in pharmaceutical, biotech, or relevant industry
  • Persistency to Drive for Results
  • Strategic and Organizational Agility
  • Executive Communication Skills
  • Business and Access Acumen
  • Customer Focus
  • Strong Project Management
  • Relationship Building

Benefits

Comp & perks
  • Incentive compensation may be included in total compensation
  • Equity may be included in total compensation
  • Reasonable accommodation available for applicants with disabilities