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Manager, Marketing Ops, Content Quality Review
CVS Health. Review, write and edit communications materials including publications, marketing materials, ads, scripts, enrollment materials and digital content .
About the role
Key responsibilities & impact- Review, write and edit communications materials including publications, marketing materials, ads, scripts, enrollment materials and digital content
- Ensure projects are error-free, delivered on time and meet quality standards
- Verify edits are implemented correctly, editorial review checks are run, facts are validated, and disclaimers and trademarks are confirmed
- Collaborate with business partners to ensure adherence to brand, voice, plain-language and marketing-compliance standards
- Provide constructive feedback to internal writers, contributors and subject matter experts
- Apply knowledge of Medicare, health insurance, health benefits products, audiences and business objectives to copyediting
- Serve as a strategic partner on member-experience communications initiatives
- Produce and own final development of simplification assets
- Facilitate and lead colleague training sessions
- Learn and use Workfront to move projects through workflow to legal and compliance
- Identify and act on opportunities for operational efficiencies and improvements
- Manage work, build cross-team relationships and meet deadlines
Requirements
What you’ll need- Minimum 5 years of copywriting or copyediting experience
- Minimum 5 years of health benefits insurance marketing and communication expertise
- Bachelor’s degree, preferably in English, marketing, communications, advertising or business, or equivalent experience required
- Both Commercial and Medicare marketing communications experience preferred
- Experience working in a highly regulated industry is a plus
- Ability to maintain a consistent voice and audience focus and simplify verbose content using plain-language skills
- Ability to adapt copy style to various audiences, purposes or media
- Ability to review complex materials, including graphics, text, multimedia, websites and charts, with excellent attention to detail
- Ability to work harmoniously with others, complete work and lead collaboratively
- Strong organizational skills and attention to detail
- Ability to work independently and with diverse team members
- Excellent project-management skills and ability to coordinate multiple projects and deadlines
- Ability to operate effectively in a fast-paced, deadline-driven environment and prioritize tasks according to client needs
- Proficiency with Microsoft 365, including Word, PowerPoint, Teams and other Office applications
- Experience working within Workfront is a plus
- Experience using, or willingness to learn, AI tools such as Writer, ChatGPT or Copilot
- Understanding of writing applications in traditional and emerging channels
- Knowledge of compliance and legal requirements, including health care and health insurance disclaimers
- Dedication to ethical and compliance standards and timely completion of assigned projects
Benefits
Comp & perks- CVS Health bonus, commission or short-term incentive program in addition to base pay
- Medical coverage
- Dental coverage
- Vision coverage
- Paid time off
- Retirement savings options
- Wellness programs
- Other resources supporting physical, emotional and financial well-being, based on eligibility