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Dotdash Meredith

E-Commerce, Growth Manager

Dotdash Meredith

. Build and continuously optimize the commercial playbook across offers, bundles, merchandising, promotions and customer experience .

Posted 11/12/2026full-timeRemote • United StatesMid-LevelSenior💰 $95,000 - $115,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in eCommerce strategy, CRM and lifecycle marketing, and conversion optimization, with a strong focus on data-driven decision-making and performance reporting. Proven ability to manage cross-functional projects and collaborate effectively in a dynamic environment.

Highest-signal resume keywords
ECommerce StrategyCRM/Lifecycle MarketingConversion OptimizationShopify ManagementData Analysis

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
ECommerceGrowth MarketingDigital CommercePaid AcquisitionUnit EconomicsRevenue TrackingConversion Rate OptimizationPromotional Impact AnalysisTesting Roadmap DevelopmentCustomer Acquisition Strategy
Soft Skills
Strong CommunicationCollaborative Operating StylePresentation SkillsDecision-MakingAdaptability
Tools & Technologies
ShopifyCRM ToolsEmail Marketing PlatformsSMS Marketing ToolsAnalytics Platforms
Certifications & Qualifications
Bachelor’s Degree in BusinessBachelor’s Degree in Marketing
Industry Keywords
CPGDTCConsumer GoodsBeverage IndustryRetail ECommerce

About the role

Key responsibilities & impact
  • Build and continuously optimize the commercial playbook across offers, bundles, merchandising, promotions and customer experience
  • Build and manage the CPG customer acquisition strategy and conversion funnel across paid, owned and emerging channels
  • Own CRM and lifecycle marketing, including email, SMS, welcome flows, abandoned cart, replenishment and retention programs
  • Develop the promotional and eCommerce calendar with Brand Marketing and Operations
  • Create and manage a disciplined testing roadmap across creative, landing pages, pricing, offers and checkout
  • Track and optimize revenue, conversion rate, AOV, CAC, ROAS, contribution margin, LTV, repeat rate and retention
  • Manage eCommerce and growth agencies, freelancers, technology partners and platform vendors
  • Partner with Operations on inventory, fulfillment, shipping experience and demand planning
  • Build weekly and monthly performance reporting that translates data into recommendations and action
  • Partner with People Inc. brands and editorial teams to turn existing audiences into commerce opportunities
  • Support marketplace and retail eCommerce expansion
  • Help establish the technology stack and processes required to scale

Requirements

What you’ll need
  • Bachelor’s Degree in Business, Marketing, or a related field and/or equivalent experience
  • 6-8+ years of experience in eCommerce, growth marketing or digital commerce
  • Track record of owning a meaningful Shopify or DTC business
  • CPG beverage experience strongly preferred; applicable food, beauty, wellness or another high-repeat consumer category experience considered
  • Experience managing agencies, vendors and complex cross-functional projects
  • Strong command of paid acquisition, CRM/lifecycle marketing and conversion optimization
  • Ability to make commercial decisions, move quickly from strategy to execution, and test and pivot
  • Comfort working directly with platforms and tools
  • Strong understanding of eCommerce unit economics, including COGS, gross margin, shipping and fulfillment costs, promotional impact and contribution margin
  • Strong communication and presentation skills
  • Collaborative operating style
  • Ability to work in an early-stage environment where systems and playbooks are still being built
  • Minimal travel to area offices and events as requested (<10%)
  • Employment authorization verification through the federal E-Verify program

Benefits

Comp & perks
  • Annual bonuses
  • Short- and long-term incentives
  • Medical coverage
  • Dental coverage
  • Vision coverage
  • Prescription drug coverage
  • Unlimited paid time off (PTO)
  • Adoption or surrogate assistance
  • Donation matching
  • Tuition reimbursement
  • Basic life insurance
  • Basic accidental death & dismemberment insurance
  • Supplemental life insurance
  • Supplemental accident insurance
  • Commuter benefits
  • Short-term disability
  • Long-term disability
  • Health savings accounts
  • Flexible spending accounts
  • Family care benefits
  • 401K savings plan with a company match program
  • 10-12 paid holidays annually
  • Paid parental leave for birthing and non-birthing parents
  • Pet insurance
  • Accident, critical and hospital indemnity health insurance coverage
  • Life and disability insurance
  • Fully remote work with no in-office requirements, though office attendance may be required a few times per year