Sales Manager – Retail

Duni Group

. Provide professional and disciplinary leadership and development for the Account Managers .

Posted 9/29/2026full-timeRemote • GermanyMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong leadership and development capabilities for Account Managers while effectively managing sales targets and customer relationships in the retail or FMCG sector. Possesses excellent communication and negotiation skills, with a focus on strategic business growth and market analysis.

Highest-signal resume keywords

Field Sales ExperienceLeadership ExperienceCommunication SkillsNegotiation SkillsGerman and English Language Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Sales Target ManagementBudget AnalysisCustomer Relationship ManagementMarket AnalysisPromotional Campaign Planning

Soft Skills

Team-OrientedEmpatheticInitiativeStructured ApproachSolution-Oriented Mindset

Industry Keywords

Retail SectorFMCG SectorStakeholder ManagementCustomer AcquisitionTrade Fair Participation

About the role

Key responsibilities & impact

Provide professional and disciplinary leadership and development for the Account Managers
Manage, analyze, and follow up on sales targets, budgets, and initiatives
Plan and coordinate sales activities, customer visits, and promotional campaigns
Support the team in managing and developing strategically important customers
Acquire new customers and expand existing business relationships
Work closely with retail partners, specialist advisors, and internal stakeholders
Monitor market and competitor activity and derive recommendations for action
Participate in customer events and trade fairs
Further develop the retail business within the Southern Germany team

Requirements

What you’ll need

Several years of experience in field sales, ideally in the retail or FMCG sector
Initial or substantial leadership experience
Excellent communication and negotiation skills
Confident manner when dealing with stakeholders at all levels
High degree of initiative
Structured approach to work
Entrepreneurial mindset
Team-oriented and empathetic
Ability to inspire others to work toward shared goals
Open to new ideas
Solution- and results-oriented mindset
Very good German and English language skills
Please state your earliest possible start date in your application

Benefits

Comp & perks

Attractive collectively agreed compensation, including holiday and Christmas bonuses as well as a performance-related bonus
Company car for private use; all running costs covered
Laptop, iPad, and smartphone
Flexible working hours within a 35-hour workweek
30 days of annual leave and 5 days of educational leave per year
Company health management program
Bicycle leasing
Affordable Hansefit membership
Exclusive shopping benefits at Duni and numerous partner companies
Structured onboarding
Diverse development opportunities and strong prospects for career advancement
International, long-term-oriented corporate environment
Agile working environment focused on sustainability, personal responsibility, and team spirit