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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates the ability to create engaging short-form social content for TikTok and Instagram, utilizing video editing tools and following brand guidelines. Shows a willingness to experiment with creative ideas and adapt based on performance feedback.
Highest-signal resume keywords
Short-Form Content CreationVideo EditingFamiliarity With TikTokFamiliarity With InstagramCreative Direction Following
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Video EditingContent CreationSocial Media EngagementPerformance ReviewCreative Experimentation
Soft Skills
Clear CommunicationReliabilityAdaptabilityWillingness To Receive Feedback
Tools & Technologies
CapCutAdobe Premiere ProSmartphone Editing Tools
Industry Keywords
DuolingoBrand SafetyContent GuidelinesEducational ProductsViral Hooks
About the role
Key responsibilities & impact- Create and post original, short-form Duolingo content every day on dedicated TikTok and Instagram accounts
- Use Duolingo’s products, characters, and learning mission to develop entertaining, platform-native videos
- Experiment with different concepts, formats, and viral hooks, including ideas shared by the Creator Club team
- Film and edit videos using accessible tools such as a phone and platform-native editing features
- Review performance results and feedback, then apply learnings to future content
- Participate in the Creator Club community, coaching sessions, and program communications
- Follow Duolingo’s content, brand-safety, disclosure, music, and account guidelines
- Complete onboarding, content-submission, and payment steps on time
Requirements
What you’ll need- No professional experience, degree, or portfolio is required
- Interest in creating short-form social content and learning what makes it engaging
- Ability to appear on camera and communicate ideas clearly through video
- Availability and reliability to create and post content daily throughout the program
- Familiarity with TikTok and Instagram, including common formats, trends, and editing tools
- Access to a smartphone and a reliable internet connection
- Willingness to try new ideas, review results, receive feedback, and keep improving
- Ability to follow creative direction, program requirements, and deadlines
- Interest in Duolingo, learning, or making educational products entertaining
- Exceptional candidates may have experience creating social videos for school, student organizations, personal accounts, or community projects
- Exceptional candidates may have examples of content that earned strong engagement
- Familiarity with CapCut, Adobe Premiere Pro, or comparable editing tools is advantageous
- Exceptional candidates may have experience creating comedy, storytelling, education, or product-focused content
- A multi-week Duolingo streak is advantageous
Benefits
Comp & perks- Paid, part-time Creator Club program
- Content inspiration, performance feedback, and coaching from Duolingo’s Creator Club team
- Meaningful work
- Limitless learning opportunities
- Collaboration with world-class minds