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Copywriter
Eight Financial Advice. Write engaging copy for websites, emails, newsletters, client communications, social media, campaigns and marketing materials .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in crafting engaging copy across various platforms while applying SEO principles to enhance online visibility. Proficient in adapting content for diverse audiences and ensuring compliance with brand standards and messaging consistency.
Highest-signal resume keywords
CopywritingSEO PrinciplesContent DevelopmentAudience AdaptationProofreading
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CopywritingContent DevelopmentSEO PrinciplesEmail CampaignsSocial Media ContentEditingProofreadingMessaging DevelopmentPerformance Insights AnalysisCompliance Standards
Soft Skills
Attention to DetailCreativityCollaborationProactivityCuriosity
Industry Keywords
Financial TopicsClient CommunicationsCampaign MessagingBrand StandardsInternal CommunicationsExternal CommunicationsContent StrategyThought LeadershipRisk and ComplianceVersion Control
About the role
Key responsibilities & impact- Write engaging copy for websites, emails, newsletters, client communications, social media, campaigns and marketing materials
- Explain financial topics and the value of financial advice in clear, accessible language
- Develop headlines, messaging and calls to action
- Adapt content for different audiences, platforms and stages of the client journey
- Proofread and edit copy for accuracy and consistency
- Develop and deliver campaign messaging across multiple channels
- Write email campaigns and follow-up journeys to drive engagement, enquiries and meetings
- Create and update website pages, landing pages, articles, guides and FAQs
- Apply SEO principles to improve online visibility
- Review content and use performance insights to identify improvements
- Create social media posts, captions, campaign content and short-form scripts
- Develop articles and thought-leadership content with advisers, senior leaders and subject-matter experts
- Draft press releases, award submissions, case studies, biographies and other external communications
- Identify stories and profile-raising opportunities with colleagues and external PR partners
- Adapt long-form content into shorter platform-specific formats
- Produce internal announcements, business updates, presentations and leadership communications
- Maintain EIGHT’s tone of voice and approved messaging library
- Turn internal briefs into effective content
- Ensure content meets accuracy, audience, brand and compliance standards
- Obtain approvals from Risk and Compliance colleagues and relevant St. James’s Place teams
- Incorporate feedback, maintain version control and publish only approved content
- Challenge unclear information or unsupported claims and use reliable sources
Requirements
What you’ll need- Naturally curious writer who wants to understand the subject before writing about it
- Creative and commercially minded, with judgement to know when copy should inform, persuade, reassure or prompt action
- Meticulous attention to detail, accuracy and finished-work quality
- Confidence to challenge a brief or wording when a clearer or more effective communication approach exists
- Comfortable working at pace across multiple businesses, audiences and priorities
- Collaborative, low-ego and receptive to feedback, while able to defend copywriting decisions constructively
- Proactive and accountable, with ownership from initial brief through to approved final copy
Benefits
Comp & perks- Hybrid working: 3 days in the office, 2 days wherever you work best
- Performance bonus
- Company-wide bonus
- 28 days' holiday
- Bank holidays
- Your birthday off
- Private medical insurance
- Life assurance (4x salary)
- Wellbeing support: EAP, mental health helpline, cycle-to-work scheme
- Free mortgage and pension advice from in-house experts
- Volunteering time: 8 paid hours annually via The Eight Foundation
- Regular socials and epic events