Senior Performance Marketing Manager

Element Three

. Build and present monthly performance reports using GA4, paid media, and CRM data, including pipeline conversion .

Posted 11/2/2026full-timeCarmel • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in performance marketing and demand generation, with a strong focus on HubSpot management, analytics, and AI tool integration. Proven ability to develop and execute marketing strategies that drive pipeline conversion and enhance client engagement.

Highest-signal resume keywords

Performance MarketingHubSpot ManagementGA4 AnalyticsDemand GenerationEmail Campaign Planning

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Performance MarketingDemand GenerationAnalyticsLead ScoringWorkflowsCRM IntegrationsSEO/AEOEmail MarketingMulti-Touch AttributionAI Tool Integration

Soft Skills

Process DocumentationCollaborationCommunication

Tools & Technologies

HubSpotGA4Tag ManagerSalesforceClaude

Industry Keywords

B2B2X MarketingChannel Sales ModelsPerformance ReportsLead Notification SystemsDemand Generation Initiatives

About the role

Key responsibilities & impact

Build and present monthly performance reports using GA4, paid media, and CRM data, including pipeline conversion
Maintain HubSpot for managed services clients, including lead scoring, routing workflows, forms, and dealer-platform integrations
Troubleshoot measurement issues involving cookie consent, tagging, form deliverability, CRM automation, and labeling
Shape AEO/SEO and content strategy through content audits, AI search visibility reports, and copywriter briefs
Plan email programs, including promotional campaigns, multi-year nurture campaigns, and lead notification systems
Pitch and pilot demand generation initiatives such as CRM reactivation, website de-anonymization, and signal-based prospecting
Scope new work, write project plans, and coordinate go-lives with technical and execution resources
Create reusable playbooks, templates, and Claude workflows connected to company data and tools
Join business development calls and help create sell sheets, talk tracks, and proofs of concept
Own performance marketing work across a set of client accounts and direct specialists
Shape how B2B2X brands convert marketing spend into pipeline and help package and sell the discipline’s services

Requirements

What you’ll need

5–7+ years in performance marketing, demand generation, or marketing operations, ideally at an agency
Deep HubSpot experience (Marketing, Sales, and Operations Hub), including lead scoring, workflows, and CRM integrations; Salesforce a plus
Strong analytics and tracking skills: GA4, Tag Manager, consent management, and multi-touch attribution
Hands-on experience building with AI tools like Claude, including prompts, workflows, and connected data
Instinct to document effective processes for reuse
Hands-on experience across paid media, SEO/AEO, and email
Experience with dealer or channel sales models preferred

Benefits

Comp & perks

Opportunity to shape how B2B2X companies approach performance marketing
Opportunity to establish yourself as a trusted advisor
Opportunity to build repeatable systems that drive predictable, scalable growth for clients