Director, Events

EnableComp

. Own event and tradeshow strategy and execution across industry, EC-hosted, and corporate-owned events .

Posted 11/12/2026full-timeRemote • Tennessee • United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in event and webinar management, including strategy, execution, and lead generation. Proficient in budget management, ROI analysis, and cross-functional collaboration to drive marketing initiatives and sales pipeline growth.

Highest-signal resume keywords

Event ManagementWebinar Program OwnershipBudget ManagementLead Generation StrategyCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

B2B MarketingEvent ExecutionROI AnalysisDashboard CreationProject Management

Soft Skills

LeadershipProblem-SolvingTime ManagementOrganizationCollaboration

Tools & Technologies

HubSpotSalesforceZoom WebinarMicrosoft OfficeEvent Registration Platforms

Industry Keywords

HealthcareRCMIntegrated MarketingGo-To-Market StrategyAccount-Based Marketing

About the role

Key responsibilities & impact

Own event and tradeshow strategy and execution across industry, EC-hosted, and corporate-owned events
Build and manage the annual events portfolio and budget using ROI analysis
Create client-facing event experiences, executive roundtables, hospitality programs, and advisory sessions
Develop pre-, during-, and post-event communications to generate nurture opportunities and sales pipeline
Oversee booth setup and teardown and provide support during large-scale shows
Own the EC-hosted Zoom Webinar program from editorial planning through live delivery and on-demand repurposing
Partner with subject matter experts, clients, sales, and product marketing on webinars and speaking content
Optimize webinars and speaking engagements for lead generation and brand building
Manage event and webinar leads from registration and onsite capture through HubSpot to Salesforce
Secure and maximize speaking opportunities for EnableComp experts
Build and own integrated go-to-market plans tied to pipeline and revenue goals
Allocate budgets based on cost per opportunity, pipeline contribution, and ROI
Run tests on event and webinar formats, audiences, offers, and follow-up cadences
Collaborate with sales on lead conversion, follow-up speed, and lead quality
Own event- and webinar-sourced and influenced pipeline
Produce reports, dashboards, and quarterly business reviews for marketing and executive leadership
Coordinate event targeting with account-based marketing and sales outreach
Direct agency and vendor partners for logistics, production, and creative support
Lead cross-functional teams and ensure event initiatives maximize lead generation
Perform other duties as assigned

Requirements

What you’ll need

Bachelor's degree required in Marketing, Communications, or another related discipline
10+ years of B2B marketing experience, including field, integrated, or go-to-market marketing
Experience owning event and webinar programs and leading cross-functional programs
Healthcare or RCM experience strongly preferred
Expert-level understanding of event execution and management
Ability to leverage a variety of marketing and communication channels
Hands-on experience with HubSpot, Salesforce, Zoom Webinar, and event registration platforms
Experience managing multiple third-party agencies and vendors
Budget and expense management experience, including ownership of a multi-event portfolio
Ability to build dashboards and report on pipeline and ROI
Strong computer proficiency, including Microsoft Office, Zoom, and other learning technology
Equivalent combination of education and experience will be considered
Regular and predictable attendance
Willingness to travel, including on-site presence at large-scale shows for booth setup and teardown
Strong leadership and problem-solving skills
Ability to work independently and collaboratively
Knowledge of current marketing trends and ability to implement them
Ability to influence cross-functional stakeholders without direct authority
Strong organization, time management, and project management skills

Benefits

Comp & perks

Professional growth and development opportunities
Tools, resources, and support for career growth
Flexible, family-oriented work culture
Work-life balance
Fun-focused workplace culture
Equal opportunity employment