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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and managing scalable sales enablement programs, with a strong focus on customer insights and practical learning tools. Possesses extensive experience in facilitating training and coaching for customer-facing teams in the B2B SaaS environment.
Highest-signal resume keywords
Sales EnablementB2B SaaS ExperienceCustomer Conversation MethodologyFacilitation and Coaching SkillsData-Driven Decision Making
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Enablement Program DevelopmentCustomer-Facing Certification ProcessOnboarding Path CreationSales Skills ReinforcementPerformance Data Analysis
Soft Skills
Customer-Focused MindsetTrust BuildingEngaging Learning Design
Tools & Technologies
CRM ToolsConversation Intelligence ToolsAI Learning Tools
Industry Keywords
Restoration Business KnowledgeConstruction Industry ExperienceField ServicesInsurance Sector ExperienceOwner-Operated Business Understanding
About the role
Key responsibilities & impact- Define Encircle’s growth enablement strategy and roadmap with Sales, Customer Success and Growth Leadership
- Define the knowledge, skills and behaviors required for each customer-facing role
- Assess team capabilities and prioritize high-impact enablement areas
- Build a scalable enablement program with clear owners, cadence and measures
- Ground sales, onboarding and support in a deep understanding of restoration businesses
- Bring customer insight, feedback and stories into learning with Product Marketing
- Help teams understand restoration business operations, contractor relationships with adjusters and carriers, and day-to-day pressures
- Improve the clarity, practicality and customer focus of conversations
- Partner with sales leadership to define and roll out customer conversation methodology across new sales and account management
- Own ongoing reinforcement of sales skills
- Build listening, discovery, value demonstration and product demonstration skills
- Extend enablement to onboarding and activation
- Create demo and conversation frameworks by role, audience and product
- Build and manage a customer-facing certification process
- Run regular practice and review sessions
- Build structured onboarding paths for sellers, account managers and onboarding and activation managers
- Establish milestones and support for new hires during their first months
- Make restoration-industry learning part of onboarding
- Create practical tools such as talk tracks, discovery guides and answers to common questions with Product Marketing
- Maintain a central repository of current, approved enablement materials
- Ensure teams are ready for product or pricing changes
- Define enablement impact measures with Sales Leadership and Revenue and Growth Operations
- Use call insights, performance data and team and customer feedback to shape the program
- Report on readiness, adoption and impact to growth and sales leadership
Requirements
What you’ll need- 10+ years in sales enablement, revenue enablement or a related role
- Experience ideally in B2B SaaS
- Experience building an enablement program from the ground up
- Experience rolling out a consistent approach to customer conversations and reinforcing it beyond a single training event
- Experience supporting multiple customer-facing teams, such as new sales, account management and onboarding or customer success
- Ability to earn trust with experienced teams and help them grow by building on existing knowledge
- Strong facilitation and coaching skills
- Ability to make learning practical, engaging and relevant
- Ability to turn complex products into simple, usable tools
- Ability to use data and customer insight to prioritize work and demonstrate impact
- Customer-focused mindset and interest in understanding customers’ businesses
- Comfort with modern sales tools, including CRM, conversation intelligence and AI tools for learning and content
- Experience enabling teams serving trades, construction, field services, insurance or owner-operated businesses is a differentiator
- Experience in a fast-moving sales environment with short deal cycles is a differentiator
- Background in sales or customer success is a differentiator
Benefits
Comp & perks- Flexible hours
- Self-managed vacation
- Remote-first work arrangement
- Access to collaboration hub in Kitchener
- Learning and career development support
- Well-being support
- Accessibility accommodations throughout the hiring process
