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Endure Capital

PPC Growth Marketing Manager

Endure Capital

. Build, edit and optimise campaigns in Google Ads and Google Ads Editor under the direction of the PPC Lead .

Posted 9/24/2026full-timeLondon • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Google Ads and PPC campaign management, with a strong focus on performance analysis, A/B testing, and compliance within healthcare advertising. Proficient in using AI tools for copywriting and data insights to drive effective marketing strategies.

Highest-signal resume keywords
Google Ads ManagementPPC Campaign OptimizationA/B TestingPerformance AnalysisCMS Editing

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
PPCGoogle AdsGoogle Ads EditorAd CopywritingA/B TestingStatistical SignificanceLanding Page OptimizationPerformance MetricsValue-Based BiddingKeyword Management
Soft Skills
Analytical SkillsExecution EnergyOwnershipCollaborationCuriosity
Tools & Technologies
LookerAmplitudeAI ToolsCMS
Industry Keywords
Healthcare AdvertisingCompliancePerformance MarketingGrowth Marketing

About the role

Key responsibilities & impact
  • Build, edit and optimise campaigns in Google Ads and Google Ads Editor under the direction of the PPC Lead
  • Manage keywords, negatives, budgets and bids day to day
  • Monitor performance, search terms and diagnostics, identify issues and investigate causes
  • Support value-based bidding, signal quality and LTV-led optimisation beyond first-order CPA
  • Write, test and iterate responsive search ad headlines, descriptions and assets such as sitelinks and callouts
  • Run a structured ad copy testing programme with documented hypotheses and results
  • Use AI tools to draft and review copy variants within Numan's brand voice
  • Work within healthcare advertising rules and handle policy disapprovals
  • Build and edit landing pages in the CMS
  • Plan and run landing-page A/B tests with defined hypotheses, sample sizes and success metrics
  • Match landing-page messaging to search intent and ad copy
  • Collaborate with design, brand and product on changes beyond CMS edits
  • Own weekly performance analysis across PPC and landing pages
  • Report against CAC, LTV, payback and platform metrics
  • Use Looker, Amplitude and similar tools to generate insights and automate repetitive reporting
  • Share findings with the PPC Lead, Head of Growth and wider growth team

Requirements

What you’ll need
  • 3–5 years in performance or growth marketing, with hands-on PPC experience in Google Ads
  • Confidence working directly in Google Ads and Google Ads Editor and making well-reasoned changes
  • Sharp ad copy skills: ability to write tight, compliant copy and test it properly
  • Experience running A/B tests on landing pages or ad copy, and a working grasp of statistical significance
  • Comfort building and editing pages in a CMS
  • Strong analytical foundation; ability to explain weekly performance data and link actions to results
  • AI-first instinct for tools and automation that remove friction from the day
  • Appetite to learn from an expert, ask good questions and take on more as you grow
  • High execution energy and ownership; ability to get things live without waiting for the perfect brief
  • Comfort working in a regulated or compliance-aware environment

Benefits

Comp & perks
  • Share options
  • 25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan)
  • Health insurance with Vitality
  • Electric car salary sacrifice scheme with Octopus
  • Enhanced maternity and parental leave
  • A day off on your Birthday
  • Nursery benefit provided by YellowNest
  • Employee assistance programme (access to therapy, financial planning and discounts)
  • Generous pension (includes both employee and employer contributions)
  • Flexible working options, including a dog-friendly office in Farringdon
  • Personal training and development budget via Learnerbly
  • Wellhub membership, giving you access to over 2,000 locations in the UK
  • Cycle to work scheme
  • Season ticket loan
  • Discount on Numan products for your friends and family
  • Paid volunteering days
  • An additional 2 weeks off once you reach your 5th anniversary with Numan