Senior Marketing Manager – APAC, Middle East

Enea AB

. Own and deliver the APAC and Middle East marketing plan .

Posted 10/9/2026full-timeKuala Lumpur • MalaysiaSenior💰 MYR 13,000 - MYR 16,000 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B marketing with a focus on regional and field marketing strategies, including integrated campaigns, digital marketing, and performance measurement. Proven ability to collaborate with sales teams and manage partner marketing initiatives in the APAC and Middle East regions.

Highest-signal resume keywords

B2B Marketing ExperienceIntegrated Campaign ManagementCRM and Analytics ProficiencyRegional Marketing ExpertiseTelecom Security or Cybersecurity Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Demand-Generation ProgrammesMulti-Market Campaign DeliveryBudget ManagementPerformance ReportingAccount-Based Marketing

Soft Skills

Excellent Written and Spoken EnglishConfidence in Collaboration with Senior Leaders

Tools & Technologies

SalesforcePardotHubSpotMarketing Automation Tools

Certifications & Qualifications

Qualification in MarketingQualification in BusinessQualification in Communications

Industry Keywords

Telecommunications OperatorsCommunications Service ProvidersPartner MarketingChannel MarketingDigital Channels

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Own and deliver the APAC and Middle East marketing plan
Focus activity and investment on priority markets, customers and growth opportunities
Localise and deliver integrated campaigns across digital channels, content, webinars and account-based marketing
Work with Product and Corporate Marketing
Plan and execute field marketing programmes, including industry events, executive briefings, customer workshops and roadshows
Partner with sales teams on strategic accounts, pipeline development and opportunity acceleration
Tailor marketing activity to local market needs
Build partner and channel marketing programmes, including co-marketing initiatives and partner engagement
Manage budgets and suppliers
Report on campaigns using CRM and analytics to measure outcomes and improve performance
Translate business priorities into practical, measurable marketing programmes
Shape the regional plan and oversee delivery from initial brief to results
Report to the VP of Marketing

Requirements

What you’ll need

8-12 years' B2B marketing experience, including ownership of regional, field or demand-generation programmes
Evidence of delivering multi-market campaigns with measurable commercial outcomes
Ability to work with senior sales leaders to turn commercial priorities into marketing activity
Hands-on expertise across integrated campaigns, digital marketing, events, budgets and reporting
Confidence using CRM, marketing automation and analytics to measure and improve performance
Excellent written and spoken English
International working style and willingness to travel as required
A qualification in Marketing, Business or Communications, or equivalent practical experience
Direct experience with a telecom security or cybersecurity vendor, especially one serving telecommunications operators or communications service providers
Regional marketing experience across APAC or the Middle East, including partner, channel or account-based marketing
Familiarity with Salesforce, Pardot or HubSpot and associated reporting tools

Benefits

Comp & perks

Flexible hybrid work that supports collaboration and work-life balance
Competitive compensation and locally applicable benefits
Opportunities for ongoing learning and professional development
Sporting activities support
Social events
Employee well-being support
Stimulating work environment
Recognition and rewards for extraordinary achievements
Career growth opportunities