Vice President, Marketing

enGene

. Develop and execute a long-term brand strategy for enGene, including situation analyses, go-to-market strategies, and sales and marketing mix .

Posted 11/3/2026full-timeBoston • Massachusetts • United StatesLead💰 $345,000 - $365,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing brand strategies within the pharmaceutical industry, particularly in oncology, while effectively managing cross-functional teams and ensuring compliance with regulatory guidelines.

Highest-signal resume keywords

Oncology ExperienceUS Market Development StrategiesProduct Launch LeadershipAnalytical ThinkingTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Brand Strategy DevelopmentMarket SegmentationCompetitive PositioningData AnalysisMarketing OperationsGo-To-Market StrategyKPI AnalysisBudget ManagementCommercial EvaluationDisease Awareness Strategies

Soft Skills

Creative Problem SolvingInfluencing Cross-Functional TeamsCollaborationStakeholder EngagementResourcefulness

Tools & Technologies

Digital Marketing ToolsMarketing Mix Technologies

Certifications & Qualifications

BS/BA Degree in BusinessMBA Preferred

Industry Keywords

Pharmaceutical IndustryBiotechnology IndustryCancer SpaceBladder CancerRegulatory Compliance

About the role

Key responsibilities & impact

Develop and execute a long-term brand strategy for enGene, including situation analyses, go-to-market strategies, and sales and marketing mix
Build and execute Brand Plans encompassing brand development, disease awareness, market development strategies, and marketing operations
Lead go-to-market plans, including market segmentation, targeting, competitive positioning, and brand messaging
Drive innovation in digital marketing through new tools, channels, and technologies
Analyze data, metrics, and KPIs to guide cross-functional teams and pivot strategy when necessary
Ensure marketing activities comply with regulatory and legal guidelines
Participate in portfolio strategy and commercial evaluation of business development opportunities
Collaborate with Commercialization, Medical, and Market Access teams to ensure a seamless customer experience
Manage the marketing budget, marketing team, key vendors, and coordination of the overall go-to-market strategy
Report to the Chief Global Commercialization Officer

Requirements

What you’ll need

Proven experience leading and demonstrating a successful product launch in the US market; oncology experience required
Prior direct experience in bladder cancer or the cancer space highly desired
Strong analytical thinking
Strong understanding and experience of US market development and access strategies
Resourceful, creative problem solver receptive to new ideas and approaches
Highly skilled in influencing cross-functional teams and interfacing with key internal and external stakeholders
BS/BA degree in business or related discipline required
MBA strongly preferred
15+ years of progressive experience within the pharmaceutical or biotechnology industries, including at least 7 years in marketing, with a track record of revenue growth and brand expansion
Experience building and leading high-performing teams and commercial capabilities
Demonstrated ability to deliver results in competitive markets