Senior Integrated Campaign Manager

Feedzai

. Design and lead multi-channel, full-funnel campaigns tied to Feedzai’s strategic GTM motions and growth priorities .

Posted 10/8/2026full-timeRemote • United States, United KingdomSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in designing and leading multi-channel, full-funnel marketing campaigns that align with business priorities and drive measurable pipeline and revenue impact. Proficient in audience segmentation, campaign performance analysis, and cross-functional leadership within B2B SaaS and fintech environments.

Highest-signal resume keywords

B2B Marketing ExperienceIntegrated Campaign LeadershipAudience SegmentationProject Management SkillsCross-Functional Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign StrategyDemand GenerationPipeline AccelerationPerformance AnalysisMessaging Development

Soft Skills

Executive PresenceCommunication SkillsSelf-StarterProblem-Solving

Industry Keywords

SaaSFintechEnterprise TechnologyFinancial CrimePaymentsBanking Technology

About the role

Key responsibilities & impact

Design and lead multi-channel, full-funnel campaigns tied to Feedzai’s strategic GTM motions and growth priorities
Translate business priorities into campaign goals, audiences, messaging, buyer journeys, routes to market, and success metrics
Orchestrate Product Marketing, Digital, Content, Comms, Creative, Regional Marketing, Partner Marketing, ADR, and Sales teams
Identify and resolve gaps in audience, market intelligence, positioning, product readiness, or sales follow-up
Partner with Product Marketing to develop differentiated full-funnel messaging
Monitor campaign, lead, and pipeline performance and optimize messaging, targeting, channels, and follow-up
Build campaign enablement for Sales and ADR teams
Lead campaign reviews and communicate performance, learnings, risks, recommendations, and next steps
Manage multiple complex campaigns while maintaining structure, accountability, and momentum

Requirements

What you’ll need

8–10+ years of B2B marketing experience
Significant experience leading integrated or demand generation campaigns in SaaS, fintech, or enterprise technology
Ability to translate business priorities into measurable full-funnel campaign strategies that drive pipeline and revenue impact
Deep understanding of audience segmentation, ICPs, positioning, buyer journeys, demand generation, and pipeline acceleration
Cross-functional leadership and stakeholder management skills
Project and program management skills
Executive presence and communication skills
Ability to analyze campaign and pipeline performance and translate insights into action
Strong marketing judgment and ability to identify missing inputs and keep work moving
Self-starter with a bias for action who thrives in high-pressure, changing environments
Experience in B2B SaaS, fintech, fraud, financial crime, payments, banking technology, or enterprise financial services strongly preferred

Benefits

Comp & perks

Training, connections, and one-on-one time with your manager during the first 30 days
Virtual or onsite colleague shadowing depending on work location
Access to extensive company and team information during onboarding
Equal Opportunity Employer