Director, Business Development – Employee Benefits

Fetch Pet Insurance

. Lead growth within employer, broker, voluntary benefits, animal shelter, and strategic partnership channels .

Posted 10/13/2026full-timeNew York City • New York • United StatesLead💰 $160,000 - $175,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in voluntary benefits sales, with a strong focus on building and managing partnerships with employers, brokers, and animal shelters. Proven ability to develop and execute strategic sales initiatives that drive revenue growth and enhance market presence.

Highest-signal resume keywords

Voluntary Benefits Sales ExperienceActive Property & Casualty LicenseEmployee Benefits Landscape KnowledgeRelationship Building with BrokersData Analysis for Sales Strategy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Strategy DevelopmentBusiness DevelopmentLead GenerationMarket AnalysisRevenue Growth InitiativesRFI and RFP ResponseAccount ManagementBroker EducationEmployee Benefit DesignOnboarding Processes

Soft Skills

Excellent Communication SkillsLeadership SkillsRelationship-Building SkillsSelf-MotivatedPresentation Skills

Tools & Technologies

Sales CollateralOutreach CampaignsBroker Enablement ToolsMarketing Materials

Certifications & Qualifications

Active Property & Casualty License

Industry Keywords

Employee BenefitsVoluntary BenefitsPet InsuranceNonprofit PartnershipsAnimal WelfareBroker Distribution DynamicsHR Benefits Decision CyclesCorporate DonorsStrategic PartnershipsMarket Presence

About the role

Key responsibilities & impact

Lead growth within employer, broker, voluntary benefits, animal shelter, and strategic partnership channels
Expand market presence, deepen broker partnerships, and drive retention and adoption of pet insurance products in employee benefit packages
Grow current animal shelter partnerships and build a pipeline of new employer clients through shelter corporate donors
Lead a direct-to-corporate approach to generate business and leads
Oversee the full sales cycle, create go-to-market strategies, and build long-term relationships with employers, brokers, shelters, and strategic partners
Drive premium growth through strategic sales and business development initiatives
Develop and execute channel business plans, targets, and sales strategies
Build lead-generation programs using shelter corporate donor networks
Prospect and engage HR, benefits, and executive leaders at target employers
Build target account lists and outreach campaigns in coordination with Marketing
Balance direct, broker, and shelter channels and route leads appropriately
Introduce Fetch to corporate donors and community partners as an employee benefit offering
Design and expand employee benefit offerings within the shelter channel
Cultivate relationships with shelter stakeholders, corporate donors, and corporate partners
Launch partnerships with voluntary benefits brokers, consultants, and employer groups
Strengthen market presence through broker engagement, events, and networking
Expand existing partnerships into new territories and broader broker networks
Track partner, donor-lead, and direct-to-corporate activity, contacts, communications, revenue potential, and updates
Improve business development, partner management, and onboarding processes
Respond to RFIs and RFPs
Travel to meet partners, shelters, corporate donors, prospective employers, conferences, and client pitches
Represent Fetch at meetings, seminars, trade shows, networking events, and EB conventions
Work with Account Managers on onboarding, client relationships, and retention strategy
Conduct broker education, product training, marketing materials, and account integrations
Monitor industry trends, competitor offerings, and regulatory compliance
Collaborate with Marketing/Creative on sales collateral, campaigns, outreach materials, and broker enablement tools

Requirements

What you’ll need

7+ years of voluntary benefits, employee benefits, or ancillary insurance sales experience; pet insurance experience is a strong plus
Active Property & Casualty (P&C) license required
Established relationships with key benefit brokerages and consultants preferred
Proven success selling directly to employers, including HR and benefits decision-makers, in addition to broker-led sales
Experience with nonprofit, animal welfare, or donor-based partnerships is a plus
Deep understanding of the employee benefits landscape, VB enrollment processes, HR benefits decision cycles, and broker distribution dynamics
Proven track record of driving revenue through distribution partnerships for voluntary employee benefit products
Experience managing large national or regional voluntary benefits and worksite brokers
Ability to analyze data and use insights to inform sales strategy
Excellent communication, leadership, and relationship-building skills
Excellent verbal, written, and presentation skills
Self-motivated and effective working in a fully remote environment
Bachelor’s degree in business, marketing, or related field (or equivalent experience)
Willingness to travel as needed