Director of Engineering – Advertiser Experience

Fetch Rewards

. Own engineering strategy and outcomes for Advertiser Experience.

Posted 11/5/2026full-timeRemote • United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading engineering teams and shaping technical strategy within the advertising technology domain, focusing on campaign management, reporting, and user experience. Proven ability to guide architectural decisions and improve engineering effectiveness through clear communication and collaboration across diverse teams.

Highest-signal resume keywords

Engineering LeadershipAdvertising Technology ExpertiseArchitectural Decision-MakingTeam Development and CoachingCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Technical StrategyCampaign ManagementAPI DevelopmentWeb ApplicationsData Flow ManagementPlatform ModernizationReliability EngineeringScalability StandardsSecurity PracticesMaintainability Standards

Soft Skills

Clear CommunicationInfluencing SkillsTeam OwnershipAccountabilityProblem-Solving

Industry Keywords

Advertiser ExperienceAdOpsSales OperationsGTMCampaign PlanningSelf-Service WorkflowsManaged WorkflowsAI-Assisted ExperiencesTechnical DirectionPerformance Metrics

About the role

Key responsibilities & impact

Own engineering strategy and outcomes for Advertiser Experience.
Set technical direction and partner with Product and Design on priorities, sequencing, and measures of success.
Lead the next generation of Fetch Ad Manager (FAM) for campaign planning, creation, budget management, and reporting across self-service and managed workflows.
Lead the transition from existing tooling to FAM by consolidating, rebuilding, integrating, or retiring capabilities and establishing a phased migration.
Guide architecture across applications, APIs, services, and data flows.
Establish expectations for reliability, scalability, security, and maintainability.
Align Sales, GTM, AdOps, Product, Design, and adjacent Ad Platform teams around priorities, dependencies, ownership, and rollout changes.
Hire and coach technical leads and engineers; build leadership capability and career growth.
Improve engineering effectiveness through clear ownership, consistent planning, delivery practices, progress and risk communication, and accountability.
Shape AI-assisted advertiser experiences, including interfaces, APIs, permissions, transparency, and human control.

Requirements

What you’ll need

Experience leading multiple engineering teams and developing engineering leaders, with accountability for technical strategy, delivery, performance, and team health.
Substantial experience in advertising or ad tech, including advertiser workflows, campaign management, reporting, and the operational needs of Sales and AdOps.
A track record of translating ambiguous business problems into technical direction and delivering measurable customer and business outcomes.
Strong technical judgment across web applications, APIs, backend services, and data flows.
Ability to guide architectural decisions, establish standards across teams, and evaluate tradeoffs involving reliability, scalability, security, and maintainability.
Experience modernizing established platforms and migrating users and workflows while maintaining essential operations.
Demonstrated ability to align Product, Design, Sales, GTM, and operational partners around shared priorities, clear decisions, and practical delivery plans.
Success coaching engineering leaders, growing talent, and building teams with clear ownership, high standards, and sustainable working practices.
Clear communication with technical and nontechnical audiences, including the ability to explain complex decisions and influence teams beyond your direct reporting lines.

Benefits

Comp & perks

Equity: We offer full-time employees equity in Fetch, so that everyone can benefit from Fetch’s growth.
401(k): Fetch will match your contributions dollar for dollar, up to 4% of your eligible pay.
Benefits for humans and pets: We offer comprehensive medical, dental, and vision plans for everyone, including your pets.
Continuing Education: Fetch provides ten thousand per year in education reimbursement.
Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue, and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership.
Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, as well as our year-end week-long break.
Robust Leave Policies: 14 weeks of fully paid parental leave for all employees, plus 6 additional weeks of paid childbirth recovery leave for birthing parents, and a flexible return-to-work schedule.
Calvin Care Cash: Employees who are welcoming new family members will also receive a one-time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers, and much more!
Flexible Work Environment: Collaborate with your team in one of our stunning offices, or you can work fully remotely from anywhere in the US for US-based roles. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home.