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Staff Product Manager, Advertiser Experience
Fetch Rewards. Define and evangelize Fetch’s ad manager strategy and own the operational foundation enabling advertisers to transact at scale .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product management for advertising technology, with a focus on building ad managers and buying experiences. Proven ability to lead cross-functional teams and drive strategic initiatives while leveraging data to inform decision-making.
Highest-signal resume keywords
Product Management ExperienceAdvertising Technology ExpertiseCampaign ManagementAI Tools UtilizationCross-Functional Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Ad Manager StrategyCampaign CreationReportingSystem IntegrationProduct DevelopmentData AnalysisSuccess Metrics DefinitionTechnical Solution TranslationCustomer MigrationOperational Systems Understanding
Soft Skills
Strong Analytical SkillsInfluential LeadershipOwnership MindsetAdaptability in AmbiguityExceptional User Experience Focus
Tools & Technologies
APIsAdvertising PlatformsData FlowsEngineering CollaborationSystem Design
Industry Keywords
AdOpsAIOpsFraud PreventionCatalog ManagementGTM Strategy
About the role
Key responsibilities & impact- Define and evangelize Fetch’s ad manager strategy and own the operational foundation enabling advertisers to transact at scale
- Build the core ad buying experience, including campaign creation and reporting
- Determine how agents and AI should change the advertiser experience
- Ensure the ad manager serves Finance, AdOps, AIOps, Fraud, and Catalog stakeholders through integrations with internal systems of record
- Drive migration of large advertisers from existing systems to the new ad buying experience
- Partner with Engineering, Design, GTM, and Data teams to balance business needs and build an industry-leading advertiser experience
- Mentor two Product Managers owning integrations and core ad buying capabilities
- Set a year-long strategy and communicate it to the executive team
- Dive into Fetch’s advertising systems to improve them
Requirements
What you’ll need- 6+ years of product management experience, including 3+ years building advertising technology, particularly ad managers and buying experiences
- Deep end-to-end understanding of advertising platforms, including campaign management, reporting, billing, and operational systems supporting advertisers
- Experience building 0-to-1 products and leading customer migrations from legacy systems to new platforms
- Comfortable partnering with engineering on platform architecture, APIs, system design, and data flows
- Ability to translate complex business requirements into scalable technical solutions
- Strong analytical skills, including defining success metrics, prioritizing investments using data, and measuring business impact
- AI-native mindset; daily use of AI tools and proactive identification of opportunities for AI and automation
- Proven ability to lead through influence across Engineering, Finance, Sales, Sales Ops, Data, and executive stakeholders
- Strong product judgment and ownership mindset
- Ability to thrive in ambiguity, drive complex initiatives from strategy through execution, and deliver exceptional user experiences
Benefits
Comp & perks- Equity for full-time employees
- 401(k) matching dollar for dollar up to 4% of eligible pay
- Comprehensive medical, dental, and vision plans, including pet coverage
- $10,000 per year education reimbursement
- Employee Resource Groups and Inclusion Council participation
- Flexible PTO
- 9 paid holidays
- Year-end week-long break
- 14 weeks fully paid parental leave
- 6 additional weeks paid childbirth recovery leave for birthing parents
- Flexible return-to-work schedule
- One-time $2,000 Calvin Care Cash incentive for new family members
- Flexible work environment with fully remote work from anywhere in the US for US-based roles
- Hardware and software provided for home working