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Fieldguide

Senior Product Marketing Manager – Corporate Internal Audit

Fieldguide

. Develop product positioning, value propositions, and messaging that differentiates the product from competitors .

Posted 10/9/2026full-timeRemote • California • United StatesSenior💰 $195,000 - $230,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates extensive experience in product marketing and content creation within the corporate internal audit landscape, with a strong focus on developing effective go-to-market strategies and sales enablement tools. Proficient in collaborating across teams to drive product adoption and retention while leveraging competitive intelligence and market insights.

Highest-signal resume keywords
Product Marketing ExperienceInternal Audit KnowledgeSales Enablement DevelopmentProject Management SkillsStrong Writing Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Go-To-Market StrategyBuyer Persona DevelopmentSales Tool CreationCompetitive IntelligenceRisk Advisory ExperienceContent CreationWebinar DevelopmentData AnalysisMarket PositioningProduct Messaging
Soft Skills
Self-StarterAdaptabilityProactive CommunicationPrioritizationCollaboration
Tools & Technologies
AI ToolsSales DecksWebinar PlatformsEvent Management ToolsContent Management Systems
Industry Keywords
Corporate Internal AuditSaaSGRC PlatformsSOC ComplianceAdvisory Firms

About the role

Key responsibilities & impact
  • Develop product positioning, value propositions, and messaging that differentiates the product from competitors
  • Create and maintain buyer personas
  • Plan and execute go-to-market strategies for product launches
  • Collaborate with product, marketing, sales, and customer success teams
  • Develop sales tools and collateral, including presentations, product demos, white papers, and datasheets
  • Train sales teams on product features, benefits, and effective selling approaches
  • Equip customer success with messaging and resources to drive adoption, retention, and expansion conversations
  • Shape partner-facing value propositions and repeatable sales plays for resellers
  • Build the corporate internal audit content engine, including webinars, event strategy, sales decks, demos, one-pagers, battle cards, and partner-facing content
  • Partner with Revenue Marketing on webinar and event calendars, including topics, speakers, follow-up nurture paths, and reseller co-hosting
  • Partner with sales and reseller channels on ICP definition, qualification criteria, and pricing/packaging feedback
  • Report to the Senior Director of Product Marketing

Requirements

What you’ll need
  • 10+ years of product or content marketing experience in internal audit or adjacent SaaS organizations, or equivalent internal audit experience with a fast ramp into marketing
  • Candidates with hands-on risk advisory experience (internal audit, SOC, compliance, or similar) are encouraged to apply even without a traditional product marketing background
  • Strong writer across blogs, newsletters, case studies, and webinars
  • Comfortable in a fast moving environment with an evolving roadmap
  • Self-starter who owns workstreams end to end, communicates status, and surfaces blockers proactively
  • Strong project management skills, able to prioritize across concurrent workstreams
  • Adaptable across tools and systems, with the judgment to find efficiencies and use AI effectively
  • Understanding of the corporate internal audit landscape and how advisory firms operate
  • Deep fluency in the corporate internal audit buyer, including CAEs, IA directors, and audit committee stakeholders
  • Experience with competitive intelligence for incumbent GRC/audit platforms, build-vs-buy dynamics, and agentic AI evaluations

Benefits

Comp & perks
  • Meaningful ownership/equity
  • Flexible PTO
  • 401k
  • Wellness benefits starting on your first day
  • Technology & Work from Home reimbursement
  • Flexible work schedules