Director, Customer Analytics

Finance of America

. Provide thought leadership on analytics trends, data-driven decision-making, and best practices .

Posted 9/24/2026full-timeRemote • United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in analytics leadership, driving data-driven decision-making, and optimizing customer experiences through advanced analytics tools and methodologies. Proven ability to develop actionable insights and performance metrics that enhance business outcomes and operational efficiency.

Highest-signal resume keywords

Data WarehousingData VisualizationMachine LearningPredictive ModelingCustomer Analytics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Statistical AnalysisA/B TestingKPI DevelopmentCampaign Measurement FrameworksData Quality AssuranceAnalytics FrameworksCustomer Journey AnalysisCohort AnalysisData MiningBusiness Intelligence

Soft Skills

LeadershipCommunicationInterpersonal SkillsProject ManagementStrategic Thinking

Tools & Technologies

Analytics ToolsCRM SystemsDigital Interaction PlatformsData Governance ToolsBusiness Analytics Software

Certifications & Qualifications

Bachelor's Degree in Data ScienceMaster's Degree Preferred

Industry Keywords

Data-Driven Decision-MakingCustomer AcquisitionCustomer RetentionCustomer EngagementOperational Performance

About the role

Key responsibilities & impact

Provide thought leadership on analytics trends, data-driven decision-making, and best practices
Collaborate with executive leadership to identify business drivers and growth opportunities in customer acquisition, retention, and engagement
Refine business performance metrics and KPIs and develop stakeholder scorecards
Lead granular KPI analysis to identify learnings and best practices
Drive conversion rate optimization and identify customer-journey drop-offs
Lead initiatives optimizing customer experience, operational performance, and revenue growth
Accelerate A/B testing volume and improve use of the A/B testing platform
Develop campaign measurement frameworks with marketing teams
Assess campaign performance and deliver actionable insights to improve targeting, messaging, and ROI
Establish journey reporting for CRM programs and segment journeys based on customer interactions and behaviors
Integrate customer feedback and data from digital interactions, surveys, and CRM systems
Analyze behavior, expectations, and value across customer segments
Develop quarterly “state of the customer” insights and reporting
Develop cohort-based business views to forecast volume flow and next steps
Oversee scalable analytics frameworks and systems across the customer journey
Ensure data quality, governance, and integrity across multiple data sources
Integrate analytics into business processes to improve operational efficiency
Develop the customer data structure and improve its robustness and actionability
Enhance analytics architecture for scalability and real-time insights
Improve data accessibility and usability across the organization
Implement advanced analytics tools and methodologies, including machine learning and predictive modeling
Act as primary liaison for analytics initiatives with executive leadership and external partners
Present analytics insights and strategic recommendations to senior management and board-level audiences
Champion a data-driven culture across the organization
Perform other duties as assigned

Requirements

What you’ll need

Bachelor's Degree in Data Science, Statistics, Computer Science, Business Analytics, Marketing, or a related field
Minimum 8 years of experience in analytics or business intelligence
At least 3 years in a leadership role
Track record of driving business outcomes through strategic analytics initiatives
Demonstrable experience in customer and marketing analytics
Strong expertise in data warehousing, data visualization, statistical analysis, and modern analytics tools
Experience with machine learning, predictive modeling, and data mining
Exceptional leadership, communication, and interpersonal skills
Ability to thrive in a fast-paced environment and manage multiple projects simultaneously
Master's Degree preferred

Benefits

Comp & perks

Health insurance
Dental insurance
Vision insurance
Life insurance
Paid time-off benefits
Flexible spending account
401(k) with employer match
ESPP