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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building digital ad assets across various platforms, including Meta and Google, while adhering to brand specifications and platform guidelines. Proficient in advanced design tools and techniques, ensuring high-quality production and effective collaboration.
Highest-signal resume keywords
Digital Ad Asset ProductionAdvanced Photoshop SkillsFluency in CanvaExperience with AI Design ToolsStrong English Communication
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Production ArtistProduction DesignerMaskingRetouchingCompositingVector WorkFile Size LimitsAspect RatiosText GuidelinesBrand System Matching
Soft Skills
CollaborationAttention to DetailProblem-Solving
Tools & Technologies
PhotoshopIllustratorCanvaFigmaClaude DesignGemini
Industry Keywords
Meta AdsDisplay BannersProgrammatic DisplayEmail MarketingIAB Sizes
About the role
Key responsibilities & impact- Build Meta ad assets including static, carousel, and short-form video formats for Feed, Stories, and Reels
- Build Google Performance Max asset groups with required image ratios, logos, and short video
- Produce email headers, hero images, product modules, and GIFs to client email-platform specifications
- Produce static and animated programmatic display banners in standard IAB sizes
- Turn creative briefs into complete finished assets and raise questions early
- Rebuild, resize, and reformat existing client assets for new channels and placements
- Work within client brand kits, Canva, Figma, and client asset libraries
- QA every asset against platform specifications and the brief
- Hand off organized, launch-ready folders following naming, versioning, and export conventions
Requirements
What you’ll need- 3 to 5 years as a production artist or production designer building digital ad assets to platform specs
- Portfolio showing Meta ads and display banners built to spec
- Advanced Photoshop and Illustrator skills, including masking, retouching, compositing, vector work, and clean layered files
- Fluency in Canva, including brand kits, templates, and resizing
- Hands-on experience with AI design tools such as Claude Design or Gemini
- Working knowledge of aspect ratios, safe zones, file size limits, and text guidelines for major ad platforms
- Experience matching multiple clients’ existing brand systems without drift and learning new client tools quickly
- Strong written and spoken English for async collaboration
- Based in Latin America, with at least 4 hours of overlap with US Eastern working hours
- Availability to work hourly, project-based as an independent contractor
Benefits
Comp & perks- Fully distributed team across the US, LATAM, Europe, and APAC
- Flexible hours
- Meaningful impact from day one
- Culture built on curiosity, transparency, and ownership
- Collaboration with high-caliber specialists across Paid Search, Paid Social, SEO, DSP, Creative, and Analytics
- Experimentation, cross-training, and growth opportunities
- Work-life balance; high performance without overwork
