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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital marketing execution, including SEO/SEM, email, social media, and display advertising campaigns. Proven ability to analyze performance metrics, optimize strategies based on insights, and effectively communicate across departments.
Highest-signal resume keywords
Digital Marketing ExecutionSEO/SEM ExpertisePerformance MeasurementProject ManagementAnalytical Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
SEOSEMEmail MarketingSocial Media AdvertisingDisplay AdvertisingCRM PlatformsData AnalysisPerformance TrackingCampaign OptimizationHTML
Soft Skills
Clear CommunicationTeam PlayerAdaptabilitySelf-MotivationCan-Do Attitude
Industry Keywords
Digital MarketingKPI AchievementCustomer InsightsAcquisition MarketingMarketing Metrics
About the role
Key responsibilities & impact- Set up all digital marketing execution, inbound and outbound, to expand the business and achieve company targets
- Develop creatives and ad specifications, and launch effective paid and inbound campaigns
- Measure and report performance across all digital marketing channels against ROI, KPIs, and uplift goals
- Identify trends and insights, and optimize spend and performance based on customer insights and journeys
- Experiment with campaigns through testing and learning to identify effective growth strategies for each channel
- Evaluate the end-to-end customer experience across multiple channels and touchpoints
- Liaise and coordinate with stakeholders across multiple departments to implement initiatives and solutions effectively
- Review and analyze key commercial and marketing metrics daily to drive continual optimization and improve media efficiency
- Work with the Data Analyst team to develop performance trackers and dashboards
Requirements
What you’ll need- Bachelor’s Degree or Master’s Degree in any field
- At least 2 years of proven working experience in digital marketing
- Strong analytical and project management skills
- Ability to communicate clearly and concisely both verbally and in written English and Thai
- Driven by the achievement of KPIs internally and externally
- Extensive knowledge and practical experience in SEO/SEM, marketing database, email, social media and/or display advertising campaigns, and CRM platform
- Experience of acquisition marketing, email and search (both paid and unpaid) is required
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Startup mindset, self-motivated, team player and can-do attitude
- Adaptable and flexible in operating in a fast-paced and dynamic environment
- HTML and other programming language knowledge would be advantageous
Benefits
Comp & perks- Hybrid work arrangement
