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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading and developing sales development teams, with a strong focus on pipeline management, outbound strategies, and leveraging technology for sales engagement. Proven ability to drive results through effective coaching, metrics analysis, and collaboration with marketing and sales leadership.
Highest-signal resume keywords
Sales Development LeadershipPipeline ManagementSalesforce ReportingOutbound Strategy DevelopmentAI-Powered Prospecting Tools
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales DevelopmentB2B SaaS SalesSDR Quota DesignFunnel Metrics AnalysisOutbound Motion BuildingMulti-Stakeholder Buying CyclesRecruitment and OnboardingSales Engagement PlatformsAI-Enabled Sales DevelopmentConversion Issue Diagnosis
Soft Skills
CoachingCommunicationLeadershipPresentation SkillsBuilder Mindset
Tools & Technologies
SalesforceGong EngageQualifiedZoomInfoPursuit
Industry Keywords
SLEDGovernment TechnologyFireEMSPublic Safety
About the role
Key responsibilities & impact- Lead, coach, and develop a team of SDRs, Managers, and SDR Operations
- Own the sales development strategy and operating model across outbound prospecting, inbound conversion, and customer cross-sell motions
- Own SDR pipeline targets, including discoveries booked, discoveries completed, demo conversion, and pipeline contribution
- Build and refine outbound motions using target-account strategy, trigger-event plays, and multichannel sequences across phone, email, and LinkedIn
- Partner with Marketing to process inbound demand from web, live chat, webinars, and trade shows quickly and consistently
- Drive expansion pipeline among existing customers through targeted cross-sell campaigns based on product-adoption signals
- Partner with Regional Sales Directors on territory alignment, meeting quality, SDR-to-AE handoffs, and opportunity feedback
- Design quotas, ramp plans, and variable compensation with Marketing Operations and Finance
- Recruit, onboard, and ramp SDR talent; build career paths into Account Executive and leadership roles
- Establish metrics, dashboards, and operating cadence for real-time visibility into activity, conversion, and pipeline
- Own the sales development technology stack, including Salesforce, Gong/Gong Engage, Qualified, ZoomInfo, and Pursuit
- Champion AI-enabled sales development through agents and automation for account research, personalization, lead matching, and routing
- Share lead-quality, campaign, and market feedback with Marketing
- Report to the Chief Marketing Officer
- Support First Due's mission of providing transformative end-to-end software solutions to fire and EMS agencies
Requirements
What you’ll need- 7+ years of experience in sales development or B2B SaaS sales, including 3+ years leading SDR teams
- Experience managing managers, with a track record of developing front-line leaders
- Demonstrated success scaling an SDR organization and consistently hitting pipeline targets
- Experience building outbound motions for complex, multi-stakeholder buying cycles
- Experience designing SDR quotas, ramp plans, and compensation structures
- Strong command of Salesforce reporting and funnel metrics, with ability to diagnose conversion issues and act on them
- Hands-on experience with sales engagement platforms such as Gong Engage, conversation intelligence, and conversational marketing tools such as Qualified
- Proven ability to recruit, coach, and retain high-performing SDR talent
- Experience using AI-powered tools to improve prospecting productivity, research, and personalization
- Exceptional written, verbal, and presentation communication skills
- Builder mindset with experience taking a sales development function to its next stage of scale
- Player-coach comfortable getting on the phones, listening to calls, and leading by example
- SLED or Government Technology experience preferred
- Familiarity with Fire, EMS, or public safety markets is a plus
- Must be authorized to work for any US employer in the United States
- Must successfully pass a criminal background check
- Education is optional
Benefits
Comp & perks- Bonus
- Medical coverage
- Dental coverage
- Vision coverage
- FSA/HSA
- 401(k)
- Flexible PTO
- Fully remote workplace
- Technology stipend
- Opportunities for advancement
- Other benefits and perks
- Reasonable accommodation during the interview process and employment
