Director of Social Media, Community

Fiverr

. Lead Fiverr's organic social presence and content strategy across platforms .

Posted 11/12/2026full-timeNew York City • New York • United StatesLead💰 $190,000 - $200,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading community engagement and social media strategies, with a strong focus on influencer marketing and brand storytelling. Proven ability to analyze data, set KPIs, and optimize content for diverse audiences in a global marketplace.

Highest-signal resume keywords

Community ManagementInfluencer MarketingData AnalysisTeam LeadershipCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Organic Social StrategyContent OptimizationKPI SettingCommunity BuildingBrand Voice DevelopmentAmbassador Program ManagementEvent PlanningPerformance TrackingCreative JudgmentMarketplace Experience

Soft Skills

StorytellingStakeholder ManagementCuriosityMentoringEngagement

Industry Keywords

FreelancingConsumer BrandTech BrandGlobal EnvironmentTwo-Sided Audience

About the role

Key responsibilities & impact

Lead Fiverr's organic social presence and content strategy across platforms
Ensure a consistent brand voice and tone reflecting Fiverr's positioning
Track performance, identify trends, and optimize content and formats
Manage community engagement and brand reputation on social media
Define and execute the strategy for Fiverr's global community of freelance talent
Create meaningful ways for sellers to connect, learn, and grow
Own the ambassadors program by recruiting, activating, and supporting ambassadors
Run community programs, events, and initiatives to deepen engagement and loyalty
Bring community insights and feedback to Brand, Product, and Business teams
Lead the influencer strategy end to end with the agency partner, including creator selection, briefs, content review, and brand compliance
Measure influencer impact against brand KPIs and report results
Manage, mentor, and grow the team
Set priorities, goals, and high standards for quality and execution
Work cross-functionally with Growth, Product, PR, and Business Unit stakeholders

Requirements

What you’ll need

8+ years of experience in community, social media, or brand marketing, including 3+ years managing a team
Proven experience building and scaling an online community, ideally a creator or marketplace community
Strong track record in organic social and influencer marketing at a consumer or tech brand
Excellent storytelling, brand voice, and creative judgment
Data-minded: comfortable setting KPIs, analyzing results, and turning insights into action
Strong cross-functional collaboration and stakeholder management skills
Fluent English; additional languages are a plus
Genuine curiosity about freelancing and the future of work
Experience running an ambassador or advocacy program
Experience with marketplaces or platforms with two-sided audiences
Experience working in a global, multi-market environment