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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital marketing strategy and implementation, with a strong focus on data-driven decision-making and team leadership. Proven ability to connect digital performance with broader business objectives and present insights to senior executives.
Highest-signal resume keywords
Digital Marketing StrategyAgency ManagementData AnalysisPeople LeadershipAI Visibility
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingPerformance Data AnalysisBudget PlanningChannel StrategyCommercial Strategy
Soft Skills
Confidence in PresentingCredibility with ExecutivesTeam Development
Tools & Technologies
Marketing Technology StackAI ToolsLarge Language Models
Industry Keywords
Financial ServicesHigh-Growth BusinessDigital Channels
About the role
Key responsibilities & impact- Report to the Head of Digital and CRM
- Own digital marketing strategy and implementation end to end
- Act as the senior strategic voice for digital
- Turn data and market insight into a clear, commercially led strategy
- Ensure every digital channel and partner delivers to a high standard
- Connect digital performance with the wider business and keep digital central to executive decision-making
- Own strategy and delivery across paid media, organic search, and AI visibility
- Manage agency and external partner relationships, including performance, commercial terms, and governance
- Shape requirements for the marketing technology stack as the landscape evolves
- Plan budgets, set channel strategy, and guide investment using data and digital expertise
- Provide senior leaders with clear, credible, timely updates on digital performance and strategy
- Build and develop a high-performing digital team
Requirements
What you’ll need- Substantial experience in a senior digital marketing leadership role
- Hands-on expertise across digital channels and agency management
- Track record of setting and delivering digital strategy at scale
- Strong commercial and data skills
- Ability to turn performance data into clear recommendations and sound investment decisions
- Confidence and credibility presenting digital performance and strategy to senior leaders and executives
- Proven people leadership experience managing, developing, and growing high-performing teams
- Working knowledge of AI and large language model (LLM) search visibility, or drive to build this expertise quickly
- Experience thriving in a high-growth, ambitious business
- Financial services experience helpful but not essential
- Right to work in the UK without visa sponsorship
Benefits
Comp & perks- Hybrid working - Spend at least 1 day a week with your team in our collaborative London office
- Competitive bonus scheme - designed to reward and recognise high performance
- Flexible benefits budget for meaningful benefits, including hormone or fertility testing, cancer screening, neuro-diversity coaching or other personal needs
- Salary sacrifice options for electric cars, nursery schemes, home and tech goods
- Working Abroad - remote work from an approved list of locations for up to 90 days a year
- Mental wellbeing support through Spill, including therapy and mental health sessions
- £1,000 personal development budget
- Private health care through AXA, including reduced gym memberships and medical history disregarded
- Medical cash plan covering dental and optical expenses
- Life insurance and Income Protection - four times your annual salary
- Matched pension contributions up to 5%
- 25 days holiday plus bank holidays, well-being days and volunteering days
- Enhanced maternity, paternity and adoption pay
