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Mid-Level Copywriter
Fluency Academy. Create scripts and ad creatives with viral potential, to be recorded by content creators .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in copywriting and content creation, with a strong ability to craft compelling scripts and adapt campaign concepts across various channels. Proficient in analyzing performance metrics to optimize messaging and enhance audience engagement.
Highest-signal resume keywords
Copywriting ExperienceContent CreationSales Funnel UnderstandingCritical ThinkingSocial Media Trends Awareness
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Script WritingCampaign CopywritingA/B TestingCTR OptimizationCPA Analysis
Soft Skills
Creative ThinkingCollaborationProactivityAdaptabilityOpenness to Feedback
Industry Keywords
Viral PotentialCreative AssetsAudience ResearchMessaging IssuesInternal Copywriting Processes
About the role
Key responsibilities & impact- Create scripts and ad creatives with viral potential, to be recorded by content creators
- Write copy for campaigns, funnels, and various formats, including social media, while maintaining message consistency
- Adapt campaign concepts into creative assets for different channels, preserving clarity and narrative strength
- Adjust and optimize copy based on CTR, CPA, A/B testing, and alignment with the media team
- Research audiences, language, trends, and creative references
- Identify messaging issues in the creative workflow and propose practical solutions
- Contribute to improvements in internal copywriting processes
- Participate in alignment meetings with partner teams and collaborate with the creative team
Requirements
What you’ll need- Experience in copywriting or content creation, with well-structured and creative scripts
- Portfolio featuring completed work, including videos and content that have been recorded and published
- Understanding of sales funnels and willingness to deepen this knowledge
- Critical thinking to refine copy based on context and data
- Strong creative repertoire and awareness of social media trends
- Openness to frequent revisions and the ability to apply feedback quickly
- Eagerness to learn and grow
- Collaborative and proactive profile
Benefits
Comp & perks- Fully remote work with comprehensive onboarding support and active participation with the team
- Flash meal voucher – BRL 27.00
- Flash culture voucher worth BRL 50.00
- SulAmérica health insurance
- AMIL dental insurance at no cost; dependents for BRL 20.04 each
- Zurich life insurance
- Zenklub with two free sessions per month; additional sessions for BRL 70.00 each
- PsiU psychotherapy at a fixed rate of BRL 75.00
- Wellhub (Gympass), with a free digital plan and other plans available
- Fluency SkillUp: free language or technology course
- “Me Poupe” financial education course, produced by Nathalia Arcuri
- Birthday day off
- Equipment setup, support, and shipping
- Relaxed and collaborative work environment
- Continuous development through individual development plans (IDPs), feedback, 1:1s, and performance reviews
- Opportunity to participate in Internal Mentorship Programs and Beta Cohorts
- Baby gift
- No dress code