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Ford Motor Company

Senior Adobe Analytics Developer

Ford Motor Company

. Architect and lead execution of an end-to-end data orchestration framework across Ford’s global digital ecosystem .

Posted 11/9/2026full-timeDearborn • Michigan • United StatesSenior💰 $68,300 - $192,900 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in Adobe Analytics, Adobe Launch, and data orchestration frameworks, with a strong focus on measurement strategy and data quality governance. Proven ability to collaborate across teams and influence stakeholders while implementing modern data collection approaches and automation solutions.

Highest-signal resume keywords
Adobe Analytics ImplementationData Orchestration FrameworksMeasurement Strategy DevelopmentJavaScript ProficiencyStakeholder Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Adobe LaunchData CollectionTagging ImplementationHTML/CSSJSONRESTful APIsDebugging and ValidationData Layer DesignXDM SchemasAutomation Solutions
Soft Skills
CollaborationInfluencing Without AuthorityPrioritizationContinuous ImprovementDocumentation
Tools & Technologies
AEP DebuggerBrowser Developer ToolsAssuranceNetwork ToolsConsent/Privacy Tooling
Industry Keywords
Digital AnalyticsMarketing TechnologyMeasurement StandardsComplianceData Quality

About the role

Key responsibilities & impact
  • Architect and lead execution of an end-to-end data orchestration framework across Ford’s global digital ecosystem
  • Bridge business requirements and technical execution to ensure high-quality data collection
  • Contribute to Ford's enterprise tagging strategy, measurement standards, and common data collection frameworks
  • Create and maintain tagging specifications, SDRs, PV documents, and measurement requirements
  • Partner with Product, UX, Engineering, Analytics, and Marketing teams to design and implement scalable measurement solutions
  • Serve as a subject-matter expert on Adobe Analytics, Launch, and Web SDK
  • Administer and configure Adobe Analytics and Adobe Launch implementations
  • Manage report suites, variable configurations, classifications, marketing channels, and implementation standards
  • Support adoption of Web SDK and modern data collection approaches through implementation and testing
  • Work with privacy, legal, compliance, and technology teams on policies, consent requirements, and regulatory expectations
  • Identify, test, and implement platform enhancements improving data quality, consistency, and operational efficiency
  • Apply tagging standards and measurement governance across Ford digital properties, customer journeys, and regions
  • Process and review requests for variables, events, segments, and naming conventions
  • Perform audits, compliance reviews, and data quality investigations; document findings and remediation
  • Collaborate with analytics and engineering teams to build a globally aligned measurement ecosystem
  • Build and implement automation and AI-enabled solutions for tagging documentation, intake, QA, and governance workflows
  • Provide technical leadership, influence architectural standards, foster collaboration, share best practices, and informally mentor peers

Requirements

What you’ll need
  • Bachelor’s Degree in Computer Science, Data Science, Data Analytics, Business Analytics, Mathematics, Statistics, Data Engineering, or a related field preferred; Advanced Degree in one of these fields is a plus
  • 5+ years of experience in digital analytics, tagging implementation, measurement strategy, marketing technology, data collection, product analytics, or related digital data disciplines
  • Hands-on experience with Adobe Analytics, Adobe Launch, Adobe Target, Adobe Web SDK, Adobe Event Forwarding, report suite administration, classifications, marketing channels, implementation QA, and modern data collection approaches
  • Proficiency in JavaScript and working knowledge of HTML/CSS, JSON, and RESTful APIs
  • Experience designing and implementing data layers, tag management rules and custom code, and XDM schemas and datastreams for AEP
  • Skilled in debugging and validating implementations with browser developer tools, AEP Debugger, Assurance, and network tools
  • Familiarity with single-page applications (SPA), server-side tagging, and consent/privacy tooling
  • Working knowledge of how tagging architecture, data layers, analytics implementation design, and measurement quality support experimentation, personalization, customer journey analysis, and digital performance measurement
  • Demonstrated experience creating tagging documentation and applying governance standards
  • Ability to collaborate with and influence Product, Marketing, Engineering, Analytics, agency, vendor, privacy, compliance, and regional/global stakeholder groups without relying on formal authority
  • Strength in managing your own work intake, prioritization, stakeholder communication, delivery transparency, issue resolution, documentation, and continuous improvement
  • Ability to raise technical quality, recommend standards and tradeoffs, share best practices, and informally mentor peers, with a bias toward modernization, automation, responsible AI-assisted workflows, and reusable approaches
  • Must be legally authorized to work in the United States
  • Visa sponsorship is not available for this position

Benefits

Comp & perks
  • Immediate medical, dental, vision, and prescription drug coverage
  • Paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • Generous vacation time, sick/personal time, and paid holidays, including between Christmas Eve and New Year’s Day