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Formula E

Senior Editorial, Search Strategy Manager

Formula E

. Define the tone of voice and journalistic standards across web and app platforms .

Posted 11/5/2026full-timeLondon • United KingdomSenior💰 £55,000 - £60,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in advanced SEO, LLM answer-engine optimization, and digital content strategy within the sports and entertainment sectors. Proven ability to translate data into actionable editorial strategies while fostering a high-performance culture and mentoring junior talent.

Highest-signal resume keywords
Advanced SEOLLM Answer-Engine OptimizationDigital Content StrategyEditorial AnalyticsTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Technical SEOSemantic SearchSite Taxonomy ArchitectureData AnalysisContent Strategy
Soft Skills
MentoringCoachingTeam Morale BuildingStructured Workflow Management
Tools & Technologies
Editorial Analytics ToolsPublishing PlatformsContent Management Systems
Industry Keywords
Digital EditorialLive EntertainmentSports MediaAudience IntentCommercial Ecosystem

About the role

Key responsibilities & impact
  • Define the tone of voice and journalistic standards across web and app platforms
  • Translate complex technical topics, search intelligence, and analytics into compelling stories for racing fans and digital-first newcomers
  • Architect Formula E's organic discovery strategy, leading technical SEO and Generative Engine Optimisation across AI search platforms and LLM answer engines
  • Own editorial analytics, tracking engagement time, scroll depth, organic click-throughs, and LLM citation frequency to drive ticket conversion, app downloads, and CRM capture
  • Serve as the internal centre of excellence for search, audience intent, and LLM behaviour
  • Supply real-time search intelligence to PR, Brand, Social, and Marketing teams
  • Oversee Formula E's podcast network
  • Develop high-value deep-read features
  • Package editorial assets for third-party media partnerships, guest columns, and external syndication
  • Implement publishing processes, style guides, and fast-turnaround workflows
  • Ensure digital platforms remain the definitive, fastest-moving source for Formula E news
  • Line-manage, mentor, and develop the Editorial Executive
  • Establish development roadmaps and foster a high-performance culture

Requirements

What you’ll need
  • Significant progressive experience heading digital editorial desks, publishing platforms, or digital content strategies within sports, live entertainment, major media publishers, or global culture brands
  • Proven expertise in advanced SEO and GEO, including semantic search, LLM answer-engine optimisation, site taxonomy architecture, and technical audits
  • High analytical comfort with a track record of translating data into actionable editorial strategies that increase dwell time, organic traffic, and ticket discovery
  • Structured approach to clear workflows and fast turnarounds without compromising tone, accuracy, or journalistic standards
  • Ability to view editorial as an engine powering the wider commercial ecosystem
  • Proven track record of coaching junior talent, driving team morale, and fostering a growth mindset

Benefits

Comp & perks
  • 25 days' annual leave
  • Birthday day off
  • Wellbeing leave
  • Opportunity to extend your stay if travelling for a race event
  • Health Cash Plan
  • Access to the Aviva Digital Workplace app
  • Enhanced Parental Leave
  • Flexible Bank Holidays
  • Paid volunteer leave
  • Paid carer's leave
  • Cycle to Work scheme
  • Electric Car Scheme
  • Formula E store discount
  • Regular social events
  • Employee working groups