Paid Ads Specialist

Foundation Health

. Run Foundation Health's advertising on Google Ads, Meta and Amazon .

Posted 11/9/2026contractRemote • PhilippinesMid-LevelSenior💰 ₱650 per hourWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and optimizing paid advertising campaigns across Google Ads, Meta, and Amazon, with a strong focus on performance metrics such as ROAS and cost per lead. Proficient in analyzing campaign data and ensuring compliance with healthcare advertising policies.

Highest-signal resume keywords

Google Ads Campaign ManagementMeta Advertising ExperienceAmazon Sponsored ProductsGoogle Analytics 4 ProficiencyHealthcare Advertising Compliance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign OptimizationA/B TestingKeyword ResearchConversion TrackingBudget ManagementUTM TaggingAd CopywritingPerformance Max ExperienceEcommerce AdvertisingLooker Studio Reporting

Soft Skills

Clear Written CommunicationHonest ReportingProblem-Solving

Tools & Technologies

Google AdsMeta AdsAmazon AdsGoogle Analytics 4Looker StudioAI Tools

Industry Keywords

Healthcare AdvertisingClinic AdvertisingWellness AdvertisingEcommerceSponsored Brands

About the role

Key responsibilities & impact

Run Foundation Health's advertising on Google Ads, Meta and Amazon
Build campaigns, ad sets, keyword lists, audiences and negative keyword lists
Write ad copy and brief the designer on creative needs
Run A/B tests on copy, creative and landing pages
Monitor spend and performance and flag problems early
Make account decisions about budgets, bidding, targeting, and what to pause or scale
Build, test and optimize campaigns across Google, Meta and Amazon
Check AI-written copy and reports for accuracy and healthcare advertising policy compliance
Send a short report after each piece of work
Prepare a monthly summary with clear next steps
Tie changes to cost per lead, ROAS or another agreed goal
Find the cause of problems before changing accounts

Requirements

What you’ll need

3+ years running paid campaigns, with real experience on Meta, Google and Amazon
Experience with Google Search and Performance Max
Experience with Meta lead or sales campaigns
Amazon Sponsored Products and Sponsored Brands experience
Strong with Google Analytics 4, conversion tracking and UTM tagging
Comfortable with budgets, ROAS and cost per lead
Honest reporting and ability to flag problems early
Clear written English
Experience with healthcare, clinic or wellness advertising and its policy limits is an asset
Looker Studio or similar reporting is an asset
Ecommerce and WooCommerce experience is an asset
Keen to use AI tools every day, with judgment to check their output before acting on it
Must comply with Google and Meta healthcare advertising policies
Must obtain partner or manager access to ad accounts rather than personal logins
Must obtain approval before changing campaign budgets above the agreed limit

Benefits

Comp & perks

Flexible, work-from-home, on-call work that you accept when you have capacity
Direct access to marketing leads and clear written briefs
Paid monthly
Paid account audit exercise as part of the hiring process
Opportunity to work on a growing healthcare brand
Bank transfer or online payment service for payment