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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in creative ideation and editorial storytelling, with a strong ability to develop commercially effective branded content campaigns. Proven track record in managing multiple creative projects while balancing editorial integrity with commercial objectives.
Highest-signal resume keywords
Creative IdeationEditorial StorytellingBranded Content DevelopmentProject ManagementAudience Engagement
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
WritingCopy-EditingCreative Concept DevelopmentCampaign Narrative DevelopmentContent Creation
Soft Skills
CommunicationPresentationOrganizationalCollaborationFeedback Provision
Industry Keywords
FashionBeautyLuxuryLifestyleWomen's MediaSocial-First ContentEmerging TrendsCommercial PartnershipsDigital PlatformsVideo Platforms
About the role
Key responsibilities & impact- Lead the editorial vision, storytelling and narrative development of commercial partnerships across Marie Claire and Who What Wear.
- Turn brand challenges into compelling ideas that resonate with audiences.
- Shape original branded content, integrated campaigns and advertiser partnerships.
- Collaborate with Editorial, Creative Strategy, Sales, Design and Production teams.
- Develop ideas that are editorially credible, culturally relevant and creatively distinctive.
- Contribute from the first creative conversation through to final execution.
- Translate the distinctive voices, audiences and cultural relevance of Marie Claire and Who What Wear into commercially effective creative work.
- Develop creative concepts, campaign narratives and engaging content balancing editorial integrity with commercial objectives.
- Brief, commission and provide constructive feedback to freelance writers and creative contributors.
- Manage multiple creative projects from concept through delivery, balancing budgets and deadlines.
- Use audience insights and campaign performance to inform future ideas.
- Report to the VP of Creative.
Requirements
What you’ll need- Proven experience in creative ideation, editorial storytelling and developing commercial branded content campaigns, ideally within fashion, beauty, luxury, lifestyle or women's media.
- Strong understanding of social-first content, platform-native storytelling, emerging cultural trends and audience engagement, with the ability to translate commercial briefs into compelling, insight-led creative concepts.
- Experience collaborating with Creative Strategy, Design, Editorial and Sales teams, contributing to client pitches, presentations and the development of innovative commercial partnerships.
- Excellent editorial judgement, writing and copy-editing skills, with experience briefing, commissioning and providing constructive feedback to freelance writers and creative contributors.
- Proven ability to manage multiple creative projects from concept through to delivery, balancing creative ambition with commercial objectives, budgets and deadlines while using audience insights and campaign performance to inform future ideas.
- 7+ years of experience in senior editorial, branded content or creative leadership roles within premium publishing, media, creative agencies or branded entertainment.
- Proven experience developing and delivering high-quality commercial content for fashion, beauty, luxury or women's lifestyle audiences, supported by a strong portfolio across digital, social and video platforms.
- Exceptional creative thinking, writing and editorial skills, with the ability to develop original concepts, compelling campaign narratives and engaging content that balances editorial integrity with commercial objectives.
- Strong understanding of fashion, beauty, luxury and contemporary culture, with an awareness of emerging trends, audience behaviours and innovative storytelling formats.
- Excellent communication, presentation and organisational skills, with experience collaborating across multidisciplinary teams, influencing senior stakeholders and clients, and managing multiple creative projects to tight deadlines.
Benefits
Comp & perks- Uncapped leave
- Enhanced parental leave
- Discounted rates with Dental care and Private Medical care
- When we hit our targets, enjoy a share of our profits with a bonus
- Refer a friend scheme - with payment following the successful hire.
- Well-being support with access to our Colleague Assistant Programmes
- Opportunity to purchase shares in Future, with our Share Incentive Plan
- Salary sacrifice Pension scheme up to 5% match
- Free drinks and snacks in our offices