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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in performance marketing with a focus on paid acquisition, campaign optimization, and data-driven decision-making. Proven ability to drive measurable business results through experimentation and collaboration across teams.
Highest-signal resume keywords
Performance Marketing ExperiencePaid Acquisition ScalingAttribution AnalysisHigh-Velocity ExperimentationBudget Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign OptimizationConversion Funnel ImprovementData AnalysisCreative ExperimentationPerformance Measurement
Soft Skills
Analytical InstinctsCreative InstinctsVersatile Marketing Skills
Industry Keywords
High-Growth StartupTechnology CompanyCustomer AcquisitionGrowth Initiatives
About the role
Key responsibilities & impact- Own paid acquisition across social, search, and emerging channels
- Manage budgets, optimize campaign performance, and scale customer acquisition efficiently
- Drive experimentation across creative, landing pages, and conversion funnels
- Use attribution, incrementality, and performance data to guide investment decisions
- Partner with Sales, Product, and Operations to identify growth opportunities
- Improve conversion and drive measurable business results
Requirements
What you’ll need- 4+ years of hands-on performance marketing experience at a high-growth startup or technology company
- Proven track record of scaling paid acquisition efficiently
- Strong analytical and creative instincts
- Experience in performance measurement, attribution, and high-velocity experimentation
- Versatile, hands-on marketer able to contribute beyond paid acquisition to broader growth initiatives
- Ability to work on a daily basis in the work location listed for this position (NYC), or willingness to relocate
- Must disclose whether employment visa sponsorship will be required now or in the future
Benefits
Comp & perks- Competitive salary
- Stock options
- 100% medical, dental and vision insurance coverage
- Unlimited PTO (in addition to company observed holidays)
- Daily lunch & dinner (for employees based in NYC)
- $100/month wellness stipend
- 401(k) w/ employer match
- Pre-tax commuter benefits
- Annual team offsite
- Relocation assistance
