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Creative & Content Lead
Gather + Gather. Build quarterly and campaign content plans across social, email, podcast, and publishing .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in content marketing and brand development, with a strong focus on creating and executing content strategies that resonate with target audiences. Proficient in graphic design and copywriting, ensuring consistency and quality across various platforms and formats.
Highest-signal resume keywords
Content Strategy DevelopmentGraphic Design in Adobe Creative SuiteCopywriting for Social and EmailProject Management with Asana or NotionLeadership in Creative Direction
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content MarketingGraphic DesignCopywritingContent StrategySocial Media ManagementVideo EditingEmail CampaignsTrend AnalysisProduction SchedulingAsset Management
Soft Skills
Exceptional OrganizationProblem SolvingCreative Feedback ReceptionSelf-StarterCollaboration
Tools & Technologies
Adobe Creative SuiteCanvaAsanaNotionMondayAI Creative Tools
Industry Keywords
Personal Brand DevelopmentContent RepurposingSocial Content TrendsBrand Voice ConsistencyCreative Project Management
About the role
Key responsibilities & impact- Build quarterly and campaign content plans across social, email, podcast, and publishing
- Turn big-picture vision from Jennie and the Chief of Staff into clear calendars, briefs, and timelines
- Track what's working with platform analytics and adjust the plan
- Spot trends and formats early and bring fresh ideas
- Create cutting-edge content that sounds and looks like Jennie across every platform
- Repurpose long-form podcast episodes, talks, and books into short-form video, carousels, quotes, and emails
- Lead creative for book launches, speaking events, and special projects
- Protect and grow the voice, visual identity, and consistency of Jennie Allen's brand
- Design social graphics, carousels, presentations, PDFs, and launch assets in Adobe Creative Suite, AI platforms, and Canva
- Present multiple creative directions for review and refine quickly to final
- Prepare assets for every channel and keep them on-brand
- Write captions, email campaigns, launch messaging, promotional copy, and short video scripts
- Draft in Jennie's voice and edit others' copy for clarity and tone
- Lead and direct contract editors, videographers, designers, and writers
- Give clear briefs and feedback and hold a high bar for quality
- Manage production schedules, approvals, and deadlines across many concurrent projects
- Act as the bridge between leadership and the creative team
- Build and maintain organized content systems, asset libraries, and production workflows
- Develop templates and repeatable processes that improve team efficiency
- Ensure creative resources remain accessible and organized
Requirements
What you’ll need- 5+ years in content marketing, brand, or creative roles
- At least 2 years leading creative work or contractors
- Experience building content for an individual's personal brand: a founder, author, speaker, creator, or influencer
- Proven content strategy experience: built a plan, executed it, and measured results
- Strong hands-on graphic design skills in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva, shown in a portfolio
- Familiarity with email platforms, project management tools (Asana, Notion, Monday), and AI creative tools
- Strong copywriting skills across social, email, and marketing, shown in writing samples
- Fluency in short-form social content and platform trends (Instagram, TikTok, YouTube)
- Exceptional organization, with experience managing many deadlines and stakeholders at once
- Comfort executing within someone else's voice and receiving direct creative feedback
- A self-starter who solves problems before they're flagged
- A thriving personal relationship with Jesus Christ
Benefits
Comp & perks- Employer-paid healthcare insurance for you and your family, with no employee contribution
- Employer-paid hospital insurance plan
- Unlimited paid time off (PTO)
- Remote employment
- Quarterly travel for All Team retreats and key events