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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital account management and client success, with a strong focus on building relationships and optimizing advertising strategies. Proficient in analyzing campaign performance and presenting actionable insights to drive business objectives.
Highest-signal resume keywords
Digital Account ManagementClient Relationship BuildingCampaign Performance AnalysisGoogle Ads ExperienceSalesforce Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Advertising ProductsMarketing KPIsAnalytical SkillsProblem SolvingMulti-Channel Advertising Analysis
Soft Skills
Excellent Communication SkillsHighly OrganizedDetail-OrientedCritical ThinkingPresentation Skills
Tools & Technologies
Meta Ads ManagerYouTube AdvertisingConnected TV (CTV/OTT)MarTechCRM Systems
Industry Keywords
Tier 3 Automotive AdvertisingDealership OperationsLead GenerationInventory ManagementAttribution Platforms
About the role
Key responsibilities & impact- Manage assigned automotive advertiser relationships and support long-term retention
- Partner with local sales teams, advertisers, and internal stakeholders to evaluate marketing strategies and identify optimization opportunities
- Monitor campaign pacing, performance, and account health
- Identify trends, investigate concerns, and recommend adjustments supporting advertiser goals
- Prepare and lead Business Reviews explaining performance, contributing factors, dealership objectives, and actionable recommendations
- Investigate campaign concerns and coordinate solutions with internal teams
- Maintain proactive client and local-market communication
- Identify expansion opportunities through strategic recommendations, additional digital advertising products, and aligned investment opportunities
- Apply knowledge of digital advertising products, dealership operations, consumer behavior, and industry trends
- Collaborate with Media, Technology, Operations, and other internal teams on campaign execution
- Maintain accurate account information, track responsibilities, document activity, and ensure timely follow-through
- Perform other related duties supporting the Account Management team and organizational objectives
Requirements
What you’ll need- 2+ years of experience in digital account management, client success, digital marketing, or a related client-facing role
- Strong understanding of digital advertising products, campaign performance, and common marketing KPIs
- Demonstrated experience building, maintaining, and strengthening client relationships
- Strong analytical and critical-thinking skills
- Excellent written and verbal communication skills
- Ability to present complex information clearly and confidently
- Highly organized and detail-oriented
- Ability to manage multiple accounts, deadlines, and competing priorities
- Ability to independently investigate concerns, solve problems, and coordinate solutions across teams
- Bachelor's degree in Marketing, Business, Communications, or a related field preferred, or equivalent relevant experience
- Preferred: 3–5 years of experience in digital advertising, account management, or client success
- Experience with Google Ads, Meta Ads Manager, YouTube advertising, and Connected TV (CTV/OTT)
- Familiarity with Tier 3 automotive advertising, dealership operations, inventory management, lead generation, and dealership business drivers
- Experience analyzing multi-channel advertising performance and connecting marketing results to business objectives
- Familiarity with MarTech, attribution platforms, CRM systems, and digital reporting dashboards
- Experience with Salesforce, Jira, or similar account-management and workflow systems
- Experience presenting campaign performance, leading client meetings, and developing strategic recommendations
Benefits
Comp & perks- Retirement plan participation
- Quarterly and annual incentive plan bonuses
- Life and disability insurance
- Health, dental, and vision plans
- Flexible spending accounts
- 15 paid vacation days
- 2 paid personal days
- 9 paid holidays
- 40 hours of paid sick leave
- Parental leave
- Employee stock purchase plan
- Open-door policy
- Upward mobility opportunities
